Category: Digital Painting

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Goofy Grizzly


Here’s a painting of one of the younger bears at Discovery Wildlife Park. I took the reference in September of last year, but because there were two bears the same age, and I don’t know them as well as I do Berkley, I didn’t know which one I was painting.

I sent the finished piece to my friend Serena, the head keeper at the park, and she immediately said it was Bos (rather than Piper), which I took as a compliment that she could identify the bear from my painting. Another keeper also knew which as well, so it felt pretty good that even with my whimsical style, I got the personality and likeness right.

Serena reluctantly mentioned an anatomy issue with one of the paws/claws and said the claws looked more like a black bear than a brown bear. I asked for more clarification and spent some time repainting the problem area.

When it comes to unsolicited criticism, the kind most people offer is a glib comment that costs them nothing, so they speak before thinking. Unfortunately, it can often be unkind, malicious, or personal, which usually says more about the critic than that being criticized.

One of the pillars supporting social media is that we’re all so sure of our clear view from the cheap seats. It has always been easier to tear somebody down than build them up.

Constructive criticism, however, is a valuable resource, and artists need to cultivate relationships with people who genuinely want to see them create better work. For example, my buddy Derek and I have often sent each other paintings in progress, asking for critique.

Another tattoo artist friend sent me a beautiful sea turtle painting he’d completed the other day and asked my opinion. I loved the piece and enjoyed seeing it but had no suggestion for improving it, which isn’t unusual.

Most of the time, we’ve each scrutinized our work to death already before we request a second look.

But staring at a painting too long, sometimes you miss what’s right in front of you until a trusted friend and colleague points it out. Then you wonder how you ever could have missed it. Or you make the suggested change to see the results and agree it was a better choice.

When you do get an honest critique from someone whose intentions are genuine, be grateful. That person took the time to help you improve your work.

Serena’s not a painter, but when it comes to animal anatomy, I trust her eye, and I’m glad she saw what I missed. Better still, I’m happy she said so, rather than worry that I would take it personally.

From time to time, however, the creator of a piece might consider a critique and still disagree. That’s fine, too. Every artist sees things differently, and ultimately it comes down to making your own choices. I’ve had plenty of well-intentioned suggestions over the years, both on specific pieces and my business in general, that I decided weren’t right for me.

You never know, however, when somebody might offer a solution to a problem you didn’t know you had. For example, my buddy, Darrel, casually suggested vinyl stickers a while back because he saw a few on vehicles and thought my work would lend itself to those. I’m glad he did because my stickers are now doing well in a few retail stores, and I’m actively seeking more resellers.

But then, I also get a lot of people suggesting I create children’s books, and it’s just not something that interests me.

This painting was supposed to be a practice sketch. But my obsessive nature and perfectionist tendencies don’t seem to allow me to stop if I can just paint in a little… more… detail. So, this became a finished piece. I think it will make a nice sticker, too, and possibly a print later.

Regardless of where it ends up, I consider any time painting bears to be time well spent.

Cheers,
Patrick

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The Circle of Prints

I’ve painted over 100 animals since 2009, and I can’t keep them all in stock. Even five of each is a lot of inventory. So whenever I bring in new ones, I’ve got to retire some. Some paintings seem to be perpetual best sellers, while others have their day in the sun for a few years and then wane in popularity.

To ensure a reasonable price from my supplier, I have to order prints in volume. So when a print plays out its best days, it’s no longer worth ordering a large amount. That’s a good indication it’s time to let it go and give a new one a chance.

Today, I’m retiring three prints. The Bald Eagle, Black Bear and Grizzly have been removed from the store. They’re still popular on other items through my various licenses, but not as much as prints in my online store. I get attached to these paintings as each has a story and takes many hours to paint. This round of retirees is especially bittersweet as this Grizzly was the first animal I painted in my whimsical wildlife style, the bear that started it all. But I’m always painting new grizzly bears and black bears, so there’s no shortage of that subject.

As much as I like my Bald Eagle painting, I’ve taken many excellent references at The Birds of Prey Centre in Coaldale, Alberta in recent years, and I’m looking to paint a new one.

With a new print order just arrived, the Beaver and Two Wolves are back in stock, so if you’ve been waiting for those, thanks for your patience.
Of course, no new order would be complete without some first-issue prints. My latest paintings, Snow Queen and Duckling, are now available in the store! I love seeing the first prints of a new painting; these were no exception. There’s just something about a print that makes the work complete.
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All prints are 11″ x14″ with a white border, and it’s easy to find an off-the-shelf frame as it’s a standard size. In addition, each is hand-signed and comes with a backer board and artist bio in a cellophane sleeve.

If you have any questions about the available prints or vinyl stickers, feel free to drop me a line, and I’ll be happy to answer. Otherwise, take a browse through the available paintings and see if there’s one that catches your eye. And a reminder that all images (even the retired ones) are available via custom order, as canvas or metal prints.

Cheers,
Patrick

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Snow Queen

After I finished my recent duckling painting, I did what I always do, went through my archive of photos to look for the next project. All the reference photos I’ve taken over the years are organized in folders by animal name, so before I even look at the images, I’ll admit to deciding against an animal simply because I’ve already painted it.

I get tunnel vision sometimes, thinking that this next animal must be one I’ve never painted before. As a result, I’ve occasionally talked myself out of a painting because “I’ve already done that.”

It’s rather silly when you think about it.

There are several animals I’ve painted more than once, and it’s a rare thing that the first one is the best one. Some photographers make their entire careers from taking photos of critters from the same part of the world. So to dismiss an animal simply because they’ve seen it before would be shortsighted.

Had I stopped at the first tiger I painted, I wouldn’t have painted my Smiling Tiger, one of my best-selling pieces. While my first wolf is special to many people, including me, my latest Winter Wolf has surpassed its popularity and has become a personal favourite. It’s part of the reason I wanted to paint this Snow Queen in the same palette.
And finally, the very first whimsical wildlife image I painted was a grizzly bear. I’ve painted more than a dozen since, and it remains my favourite animal to paint. It would have been a shame to decide that I’d done enough of them and never got to Grizzly on Grass, the painting I love the most out of all my work.

So even though I’ve painted a snow leopard before, I wanted to paint another. I painted most of this piece while under the weather last week, and I still enjoyed it. Thankfully, I felt better for the final hours this weekend and truly enjoyed watching her personality show up. I hadn’t planned on it being so obviously feminine, but that’s the magic of this work. A lot of this stuff just happens, and I’m grateful for it.
For those interested in the technical side of things, this file is 30” X 40” at 300ppi, with seven layers and an adjustment layer. I usually only have three layers at the end of a piece, the background, backdrop and subject. For this one, however, I wanted to keep some parts separate in case I have some formatting or colour challenges later with licensing.

The working file was 1.33GB, the largest file I’ve worked on since this computer was built in 2020. However, it handled it beautifully, and I could still jump around and paint fine detail with no performance lag.

Next up, I’m going to paint another burrowing owl to include with a larger piece I started months ago. Having a piece I can keep coming back to with fresh eyes is fun.

Cheers,
Patrick

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Swimming Upstream

Here’s a little duckling I finished painting this morning. The duckling itself wasn’t difficult, but the water certainly was. Ironic that I began this year with a commission piece where water was also the hardest part of that painting. There will always be room for improvement in any artistic pursuit, so I welcome these unexpected challenges. The work might become boring without them.

When I first began creating digital art more than 20 years ago, there was a common misconception that if you used a computer, then the computer was doing all the work. Press a few buttons, apply a filter or two and anybody can do it. There was also a ‘look’ to a lot of digital art. It was far too smooth, with a blurry airbrushed look, and it all looked the same. Plenty of amateur artists still make this mistake when they get started. After hearing more than enough of this (anything but constructive) criticism, I worked hard to make my work look more like traditional acrylic or oil textures. That effort paid off because I developed a textured brush style evident in all of my work today. People are still surprised to find out my medium of choice and will often say that it doesn’t look digital.

For the water in this painting, however, I had to go backwards, and paint with that smooth, airbrushed look I have deliberately avoided for so many years. Texture in the water would not only have looked wrong, it would have distracted from the subject of the piece. It’s the contrast between the detailed hair-like feathers of our little friend and the water in which he’s swimming that makes the duck stand out.

This is the final cropped composition for this painting, but I painted more water than you see here. As most of my paintings end up on licensed products, I painted more of the background to allow for different Pacific Music and Art templates. On some of my older pieces, I’ve had to repaint entire sections to accommodate items like coffee mugs and different-sized aluminum prints.

These days, I keep that in mind while painting a piece. It means more work that most people won’t see but less of a headache when I format the painting for more than a dozen different items in their catalogue. Art (and artists) must be flexible when the work is destined for commercial products.
I took the reference for this painting four years ago from the boardwalk that winds through the Policeman’s Creek wetlands here in Canmore. Easily accessible for people of all fitness levels, it’s located in the middle of town and might as well be an urban park. It’s a pretty walk, a nice shortcut from where we live to downtown Canmore, and preferable to walking on the sidewalk of a busy street.

You might think I’d be happier taking photos of bears, wolves, eagles or other more exciting animals, but I’m just as content to spend an hour chasing around a family of ducks with my camera. You never know what critter might end up in a painting.

Only a couple of days ago, I realized just how few paintings I’ve completed this year. I painted the commission of Santé in February and finished my elephant painting in March. In addition, I’ve painted a couple of burrowing owls that are part of a larger piece, but this duckling is only the third finished painting, and the year is almost half over.

Considering I usually produce 10 to 15 pieces each year, I’m well behind where I’d like to be. Of course, one could argue quality vs. quantity, but as this work is a big part of how I make my living, I try to balance them.
The reason for fewer paintings is no mystery. Despite the dramatic decline in the newspaper industry, it’s still a big chunk of my income, and I’m unable to put off or set aside my daily editorial cartoon deadlines. As a result, those take priority every day and painting time is often sacrificed for the cartoons.

On the animal art side of things, I’ve been more occupied this year creating new products, filling and delivering print orders, planning and attending Expo and more local markets, all things that have been on hold the past couple of years. I’m not complaining that I have more sales and increased opportunities to put more work into the world, but it illustrates that art for a living is an illusion.

I don’t spend as much time creating the work as I do promoting and selling the work.

We all struggle with finding enough time to get it all done, whatever ‘it’ is, and most often fail in the attempt. Unfortunately, knowing the solution is simple doesn’t make it any easier.

Saying ‘No’ a lot more often than ‘Yes’ to requests and demands goes against most of our instincts to be friendly, help people out, and put others’ needs ahead of ours. But when it means sacrificing what is most important to us, whether time with our family, the pursuit of hobbies, recharging and relaxing, or time to paint more funny-looking animals, nobody else will make that time for us.

These paintings are a lot of work, but it’s work that I love a great deal, so it makes sense that I’d want to spend more time doing it. I’ll try to remember that for the second half of this year.

Cheers,
Patrick

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A New Marshal in Town

In November of last year, I finished this painting of Kevin Costner as John Dutton from the top-rated Paramount show Yellowstone. Like many of the portraits I paint, it was a personal project, something I did for my own enjoyment. You can read about that piece here.

I don’t attach any expectations to these portraits, but sometimes they either reach the people I’ve painted or attract some attention after the fact that I couldn’t have anticipated. But I learned long ago that if you try to make stuff like that happen, it rarely works. All I can do is complete the painting, put it out there and move on to the next one.

I have a couple of favourite unexpected results, like when Emilio Estevez wanted to buy the original canvas of a painting I did of his father, Martin Sheen. That was almost ten years ago, so I won’t rehash it again. However, if you’re not familiar with that story, you can read about it here. The print signed by both of them hangs in my office.
Another was when I painted Canadian astronaut Chris Hadfield while he was in command of the International Space Station. He saw the painting online and sent me an appreciative tweet from space, which was a special moment.

This week, the Calgary Stampede announced that Kevin Costner would be this year’s parade marshal. I’m a fan, or I wouldn’t have painted the portrait in the first place. But I’m not big on crowds, and it’s unlikely I’ll attend the parade or Stampede. Still, the event is a big deal for Calgary. After the last two years, here’s hoping an unrestricted Stampede is a welcome economic boost for the city and surrounding communities, mine included.

As the Calgary Herald has been running my syndicated cartoons regularly for almost 20 years, I emailed the editor and suggested the painting as a cartoon for the announcement, with the caption you see below. He liked the idea, and it appeared in Wednesday’s edition.
As it also made national news, and Yellowstone is a wildly popular show, I sent it out to my other papers this morning, in case there’s more interest in it. For context outside of Calgary, I added “Calgary Stampede:” before the caption for those other papers.

I’ve done portraits for cartoons before, but most often, it’s for memorials, and they’re never as detailed as I would like. It took more than 20 hours to paint this portrait, so it’s not something I would have done specifically for this purpose. There wouldn’t be a decent return on the investment, and I couldn’t get it done on a tight deadline anyway. To have had the painting done and ready to use for this announcement was a nice moment of serendipity.

Newsprint is unfortunately a muddy medium. Publications use different colour profiles and printers, so a cartoon that might look bright and crisp in one paper might look too bright or dark and desaturated in another. I can do nothing about that, so I adjust the image to find the middle ground for all papers. I put a lot of time into getting the colour right in my work, so I’m most often disappointed when I see it in newsprint, but I’ve had to make peace with that.
The Costner portrait file is 30” X 40” with a lot of detailed brushwork. To shrink it down and prepare it for newsprint, I had to boost the contrast, oversharpen it, and make other Photoshop adjustments to mitigate a poor result. So while I was happy to see it printed in the Calgary Herald (digital edition above), I couldn’t help but see all the flaws in the reproduction, even though I know that most people won’t notice or care.

As always, I just hope people like it.

Cheers,
Patrick

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Special Deliveries

Art for a living is a lot more than the general assumption that I’m just drawing and colouring all day. Like any business, there is a balance between creating or producing something and selling or marketing that something.

After Expo cleaned me out of stock, an excellent problem to have, I had to re-order prints and the packaging that goes with it. In addition, I needed to fill orders for my retail clients and have stock to sell at an upcoming market and on my online store.

Even though I work with excellent vendors who deliver outstanding service, we’re all familiar with the supply chain challenges that still create delays. But over the past couple of weeks, all orders have finally arrived. I’ve spent many hours signing and packaging each print and the past week delivering them. Now I’m preparing for this Saturday’s Mountain Made Market at the Canmore Civic Centre.
Last week, I drove to Innisfail to Discovery Wildlife Park for the first time this year to deliver the largest print order they’ve ever placed and their first order of my high-quality vinyl stickers.

I had recently updated their park map and flyer for them, and It’s already printed and available for guests. In addition to financial contributions, there are always other ways to help your favourite causes and organizations, especially if you have the marketable skills they need.

Of course, there’s no point driving those couple of hours without taking reference photos and spending time with the staff and animals. Timing and luck delivered a beautiful warm day.

At Expo this year, my friend Kayla, a zookeeper at the Calgary Zoo, said that she wanted to come up and see Discovery Wildlife Park and meet their head keeper, Serena. So I told her I’d be going up soon, and we timed it for her days off. I arranged it with Serena to make sure it was convenient, gave Kayla directions, and met there on Thursday morning.

Here’s Serena on Thursday, feeding last year’s fast growing rescue cubs, Bos and Piper.
The Calgary Zoo and Discovery Wildlife Park have a great relationship. Staff from one will often visit the other, participate in educational and training days, and learn from each other’s procedures and policies.

So, I was happy to introduce Serena and Kayla and connect them for what ended up being a partial professional development day. Of course, I was delighted to tag along and eavesdrop while snapping photos.
We got to meet their new wolf pups, though only the keepers who feed them are allowed to touch them. The vet has prohibited any other contact until the pups have their vaccinations next month. But I got plenty of photos, and there will most definitely be a painting coming this year.

On Monday, I was again on the road to deliver another print order to the Calgary Zoo. In the almost ten years they’ve been selling my prints, this was their largest order, a good sign for what we’re all hoping is an economic recovery year.

I had a good visit catching up with their retail manager, Kathryn, and spent some time meeting the new staff, talking about my work, and answering their questions. Since they’re the ones presenting my art to the public and I frequently talk to people who have seen and bought my work there, I’m happy to give the staff any help they need.

Of course, no trip to the zoo would be complete without wandering and taking photos and I was granted yet another beautiful day for it.

No matter how well I plan, some animals prove to be elusive when it comes to reference photos. From poor lighting, posing, vantage point, or timing, it can be frustrating when I can’t get the photos I want. I keep trying, however, as eventually fortune does smile, and it’s always unexpected.
After years of failure, I might have finally got the reference I needed to paint an African porcupine. They had just been given food for which they had to work a little, which is a form of enrichment. The lighting was good, I could get down to eye level, and the little critter kept looking right at me. I was shooting through glass, but if there isn’t much glare and I can cup my hand around the lens hood, that often works just fine. I must have taken 300 shots. I discarded most of them on the first pass, but there are painting reference potentials in those I kept.

From the two visits, I got good reference for wolf pups, a lion, a grizzly, and that African porcupine.

Once this Saturday’s market is behind me, I’ll have a lot more time to devote to painting, and I expect to share a new one with you, already half done, by the end of next week. I have plenty of recent reference stored up and am anxious to work from them.

Just in time for this Saturday’s market, my order from Pacific Music & Art arrived on my doorstep on Monday. I’m grateful to Mike for such a quick turnaround to restock me with magnets, coasters and aluminum art for this weekend’s market. But the best surprise in the box was my first order of the 2023 “Wild Animals” calendar! That’s one of my favourite paintings on the cover, Grizzly on Grass.
The shipment arrived while I was at the zoo, so I sent a text to our next-door neighbours asking them to grab it for me off the step for the third time in recent weeks. For a guy who is home most of the time, all my recent orders have arrived while I’ve been away. My neighbours got the first calendar as a Thank-You, but you can get yours at The Mountain Made Market this weekend at the Canmore Civic Centre.

Next week, I will have the calendars available in the online store; I need to work on the calculations to keep the shipping costs as low as possible. I will let you know when you can order them.

Cheers,
Patrick

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Another Expo in the Rearview Mirror

I’ve had some great Calgary Expo experiences over the years, but this one is certainly at the top. I didn’t realize how much I missed people, especially these people. When I mentioned that to my buddy Darrel in a recent text, he replied, “you’re alone too much.”

No argument there. It’s not good for the psyche, as many of us have discovered these past two years.

From the first afternoon on Thursday to the last on Sunday, reconnecting with familiar faces, repeat customers and introducing my work to new people was terrific. I had forgotten how much fun it was, and I get a kick out of the reactions when some people see my work for the first time.
As I’ve written before, it is human nature to smile in response to a smile, so when people run into a couple of walls and tables full of smiling animals, those people smile, laugh, and say things like “ohmygawd, they’re so cuuuuuuuuute!”

I heard that a lot this weekend. It was like a drug.

The compliments are nice, and I say Thank You. Of course, the sales are important, that’s why I’m there. But making people smile, seeing them light up at the unusual nature of my work, I wish I could bottle that. It would come in handy on far too many days when I am working alone in my office, convinced the world has gone to hell in a handcart.

There have been a lot of those days recently for all of us.

I went into this event with realistic expectations. I wasn’t sure if people would buy much or what the mood would be, but it surprised me that it felt like a regular Expo. People were happy to be out and having a good time, and it was very busy, which I’ll admit was a little uncomfortable at times, considering what we’ve all been through.
I had a fantastic location, and because I was next to a pillar, with no booth beside me, I could stretch out a little, which made the layout even better. I had good neighbours, which always makes the show better, but I don’t remember ever having bad ones at this event. Best of all, not a political or contentious discussion or experience all weekend long, which was incredibly refreshing.

I’m bad with names, but I’m excellent with faces, likely a consequence of this visual profession. I recognized a lot of former customers two and three years later, which surprised many of them.

2019 had been my best year, but I exceeded that year’s sales on every day except for Sunday, and that one was close. But for the whole show, this is now my best year, and I’m thrilled.

Talking with people in person, seeing their reactions, and what they buy gives me a better idea of which paintings are popular. I brought a lot of the Smiling Tiger and Otter, but they sold out. That’s always welcome, of course, but not a surprise.

Of the newer paintings, I can now consider Winter Wolf, Sea Turtle and Grizzly on Grass to be bestsellers. Though I brought plenty with me, I also sold out of those at the show, and I’ll know to bring more next time. I still have some of each here at home, but I can only carry so many.

Here are a few stand-out highlights.

Need a Break?

A big THANK YOU to two couples who were incredibly generous. They’re some of my biggest collectors and supporters for several years now, both at this show and throughout the year, and I enjoy visiting with them. They each had four-day passes, so I saw them all weekend long.

While I thought that having my booth next to the bathrooms would be convenient, the map didn’t specify that both of those bathrooms were for women. The men’s bathrooms were both five aisles away in opposite directions. Who designed this place?!

So Will and Jaime volunteered to watch my booth a few times during the weekend, they brought me soft drinks from their hotel one day, and Will even tried to act like a carnival barker to boost sales, which was damn funny.
Sheldon and Tracy are the folks I spent the afternoon with at the zoo and wrote about in a recent post. They watched my booth a few times, chatted with me when it was slow, and stopped by often to check if I needed anything. At one point, Sheldon flipped through my bin of prints and said he felt like he was going through hockey cards. “got it, got it, got it, need it, got it, got it,…”

These customers have become friends, and I was grateful for their kind consideration and help.

I could recite a list of names of all of the people I’ve come to know at this event over the years, but I would likely forget and offend somebody. So, if some of you are reading this, hopefully I let you know in person how much I enjoyed seeing you again.

Have You Got an Elephant Yet?

Remember the guy who comes back every year and asks if I have an elephant painting? You can read about that in a previous post. I was worried he might not be there this year, but Aric was my first customer on Thursday! He asked the question, and I was able to answer, “Why yes! Yes, I do!” and showed him the elephant hanging behind me.
That was the perfect start to the event because not only did he love the painting, he bought the 12”X16” metal print for his wife’s birthday. He assured me I could talk about it here, and I wouldn’t likely ruin the surprise. I had brought two of those metal prints with me this weekend, just in case he bought one, so I’d still have another for the wall.

What a Wookiee!

Before I became a full-time artist in 2006, my last job was as an Admin Assistant for a physiotherapist here in Canmore. These days, Ascent Physical Therapy is bigger and in a new location, with multiple therapists and clinicians. At the time, however, it was a small clinic, just two of us working there with an occasional massage therapist using one of the rooms.

I often describe Shane as the ‘best last boss to have.’ He knew that I wanted to work for myself and was very supportive. When I realized I couldn’t take my business to the next level without leaving, I gave him plenty of notice, but he suggested I job share with somebody else so that I could go part-time to make it easier and train the new person at the same time. That worked great for several months, but eventually, I gave notice again, as did the other part-timer who found a full-time job elsewhere. Shane hired somebody to replace us, and she stayed with him for several years. It was about as smooth and painless a transition as we could have wanted.
Several years ago, Shane created this Chewbacca costume from scratch. It is truly a masterpiece and looks movie-quality. It has an electronic voice box for the growls, stilts for the height and is a highlight of the show for many people, especially kids. Every year, he comes to Expo with this outfit and has even added a C3PO backpiece from the Empire Strikes Back.

Now he’s part of the charitable fan organization, the 501st Legion, and Shane makes a circuit several times during the show with security escorts so that people can take pictures with him. He walked by my booth multiple times but obviously couldn’t stay long as he was mobbed for photos. However, Shane returned one morning without the costume to visit, and it’s always great to see him there.

There Once Was a Bear and a Rat.

Finally, I’d like to share a couple of gifts I received that I’m happy to display in my office.

At the 2019 show, Matthew Overbeck came by the booth and asked if we could collaborate on an art project. He wanted to create some 3D printed lamps and use a couple of my paintings for the lampshade panels. Matthew and his wife Maria have bought my prints before, so it wasn’t a cold call.

I thought it would be a fun project and agreed to let him use my work. He kept me up to date with progress shots and said he would give me a lamp when finished. I was looking forward to it, but the pandemic suddenly arrived, and everybody’s plans slid into the ditch.

I’ve thought about Matthew and this project a few times over the past two years, but I didn’t want to reach out to him about it. When we’re all struggling, the last thing I wanted to do was pressure him to complete his art project or imply that I was waiting for a lamp.
I was thrilled when he showed up at my booth on Thursday and revealed the finished piece. It looks even better than I expected and features two of my favourite paintings. This will be a fond keepsake and Expo memory, as will the second smaller bonus rat lamp he gave me.
While he said he’s not in a super creative mode right now, I know that the right inspiration can turn that around on a dime.

So, feel free to reach out to Matthew if this work is of interest to you. He’s a talented artist working in a unique medium, and I wish him nothing but success with these pieces. I’m pleased that my work could be a small part of it.

To wrap up this wrap-up, I’ve come away from Expo inspired to create more work, which is no small thing. As a result, I have rebooked a corner booth for next year. While I would love the same location, I know that’s not always feasible with changing floor plans, but I’ll keep my fingers crossed.

To all of you who came to see me and add my artwork to your homes, please accept my sincere thanks for supporting not only this painter of whimsical wildlife but local art in general. It means a lot to all who make our living creating stuff.

And finally, to all of you who signed up for A Wilder View at the Calgary Expo, I know I already sent you a welcome message a couple of days ago, but thanks again for being here. I will do my best to make it worth your while.

Cheers,
Patrick

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Building and Stocking a Booth

The reason I’m sharing info about my Calgary Expo preparation is two-fold. First, I find the behind-the-scenes of other people’s professions interesting, so maybe some of you will, too. But more importantly, when I first began doing this show, I had generous help from practiced vendors, so if my experience can help somebody else, I’m happy to share it.

In my last post about the Expo, I talked about the costs of a booth at this show. You can read it here.

While later than I’m used to, and after an initial mistake on their part, I have my booth assignment for this year’s event. I’m pleased with the location. Booth #603 is on a main thoroughfare at the front of the show, between two sets of main doors and next to the bathrooms, which means I can expect a lot of traffic.
In addition to this floor plan, there is a second building for Artist Alley which looks to have a couple hundred more vendor tables.

Last time, I had an open concept booth. I would greet people, welcome them into the booth, then step aside so they could flip through the print bins, look at the table displays and browse the pieces on the grid walls.

I’ve changed things up this year, primarily because of the pandemic. While many of us are excited to be out and about again, it’s been a rough two years. There might be no more mask mandates or vaccine requirements in Alberta, but I’m still seeing plenty of masks in the grocery stores and people keeping their distance. Each of us has our own comfort level.

Masks have always been common at this event, but only because many arrive in various levels of costume. It’s also one of the most accepting and tolerant events you’ll ever find, where people of all walks of life can be themselves. Because of this live-and-let-live atmosphere, I don’t anticipate anyone coming to this event intent on a political disagreement over face masks. I plan to wear one, but I won’t be making an issue of it.

At the Mountain Made Markets here in the fall, people seemed more comfortable at my booth with a table between us. I know that I was. So, I’ve redesigned my booth to allow me some personal space while still offering plenty of access for people to peruse the prints and other items.

I store my extra stock under two skirted tables and on a shelving unit in a hidden corner. That’s not a lot of real estate. Last year, I had to wait or politely ask somebody to move so that I could retrieve that stock and replenish the tables. It wasn’t easy when it was busy. This time, I can do it from behind the table without disturbing anyone looking through the prints.

I’ve often done partial setups of the booth in my garage to work out any display and layout issues. This year, I made a scale layout in Photoshop instead. It took a lot less time and allowed me to shuffle the pieces without having to physically move tables and grid wall. I know my equipment well and no longer need to set it up in advance.
Because I’ve painted over 100 of my whimsical wildlife pieces, and so many of the early ones are still popular, it’s tough to know which to keep in stock and which to retire.

Writers often get too attached to characters or scenes and fail to see how eliminating them will strengthen the overall story. More experienced writers know that you need to ‘kill your darlings.’

It’s the same with retiring paintings. I’ve spent many hours on each one, and I get attached to them. Eventually, I must accept that some paintings don’t resonate with my audience or those who do like a piece have already bought it. As I’m painting new ones all the time, I need to make room for them.
I have only a few prints left of my first Grizzly painting. It has been a consistent seller for years and continues to do well in licensing. But I’m always painting more grizzlies. So it’s tough to admit that it’s time to retire the painting that started it all.

Remember that expense and inventory Excel spreadsheet I wrote about in the last post? That also tells me how much of each print, magnet, coaster, aluminum, calendar, canvas, and other items I’ve sold at previous Expos.

A detailed sales report from 2019 helped me order for 2022.

I’ve currently got prints in stock for 43 paintings. Just five of each adds up to over 200 prints if you think about it. It’s a rare year I don’t sell at least one of every print, but to bring 20 of each would not only be overkill, but I don’t have the room in the car or the booth.
Some years, I’ll sell in the double digits of a few proven pieces. But what’s popular one year might be crickets the next. For several years, my Otter has been a consistent bestseller, thriving on every retail item on which it appears. Yet, at Expo 2019, I sold only two prints of that one. But I sold nine Ostrich. Go figure.

A challenge for this year is that I’ve painted more than two dozen new pieces since the last Expo. So I had to decide what to bring based on subscriber feedback, online sales, orders from retailers and best guess.

In addition to print inventory, I had to decide which coasters, magnets and 8X10 aluminum pieces to order from Pacific Music & Art. I based that on the last Expo and the Mountain Made Markets I did here in Canmore before Christmas.

Canvas prints have a heftier price tag, so while they sell at Expo, I don’t move a lot of them. But they look great displayed on the grid wall, and it’s these well-lit pieces that bring people into the booth.

Since I’ve already got a bunch of canvas, I chose to top up those display walls with metal prints, as they’re impressive, and I’ve had positive feedback on them. So, I’ll have an equal number of those, including three large 18″ X24″ pieces.

The nice thing about all this stock is that it doesn’t expire or go bad, and I have other regular customers for this inventory. The prints are sold to the Calgary and Toronto Zoos, Discovery Wildlife Park and in my online store. The stickers are now sold in retail stores, and I’m actively looking for more of those clients. I’ll also have another booth at the May 21st Mountain Made Market at the Canmore Civic Centre.

Ordering this stuff is still a significant financial commitment and a calculated risk. But, unfortunately, it’s the nature of self-employment, and life in general for that matter. All you can do is base decisions on available evidence, weigh the odds, take a leap, and hope for the best in our current uncertain economic climate.

My next post will be the wrap-up after the event when I let you know if the show measured up to expectations or hopefully exceeded them.

Cheers,
Patrick

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Setting the Table for Expo

The Calgary Expo is a monster event, beginning on a Thursday afternoon and ending Sunday evening. Pre-pandemic, close to 100,000 people came and went through the doors for four days. It was once the 6th biggest Comic-Con in North America, still growing before the world swerved drunkenly into traffic.

Attendees include comic, toy, art, and pop culture collectors. Movie and television fans pay additional fees to line up for signatures, photo ops, panel discussions and talks from invited celebrities. Calgary attracts some very big names, which draws in more people.

One year, the entire cast of Star Trek: The Next Generation attended, resulting in absolute chaos. The Fire Marshal eventually shut it down with so many people inside that you couldn’t move. Thankfully I wasn’t a vendor that year. Organizers rewrote their rule book the following year.

In 2014, the cast of Aliens was a big draw, resulting in one of my favourite memories, when the late Bill Paxton ended the show by intentionally overacting his most famous movie lines on the intercom. Exhausted vendors suddenly woke up from packing our booths, cheering and applauding the gesture.

Cosplayers spend countless hours creating incredible outfits, from elaborate body paint to 3D printed helmets and armour of pop culture, movie, TV, animation and comic book characters. For example, my former employer spent weeks creating the most realistic Chewbacca costume you’ll ever see, complete with stilt extensions and an electronic voice box. He was a big hit at the show.
Truly an all-ages, family-friendly event, it has consistently been one of the most positive experiences I’ve had each year. The people-watching alone is worth attending, and the whole event has a circus feel.

In fact, they even have a signature parade in downtown Calgary called POW! Parade of Wonders on the Friday (although Expo is open Thursday evening) to kick it off. I’ve never seen it live because I’m always prepping my booth for the day. But it sure looks like people are having fun. This was from 2019.

Retailers include comic book stores, T-shirt vendors, book publishers, and every kind of nerdy pop culture collectible under the sun. Then there is the art. There’s so much quality art that it would take more time than I’ve got to catalogue it all.

Artist Alley is a section unto itself, with more affordable booths for creatives to sell their prints and other items. Many are hobbyists building an audience, though some have built a large fan base and do quite well.

The large halls of the main building are divided into 10 x 10 booths, with some larger companies occupying several. Naturally, these Retailer booths cost more, but increased space and traffic translates to more sales.

Having worked my way up from my first booth, more of a table really, in the now-retired Small Press section, I’ve been in the Retailer section for several years. In my last year in 2019, I had a corner booth on a main thoroughfare, a prime location that I had earned through seniority. I have no idea where I’ll be this year as the floor plan is likely to change and they haven’t released any information yet.

No matter how many times I prepare for this event, it’s a logistical gauntlet. For best pricing, booths are usually booked a year in advance on the last day of the previous Expo. I booked my 2020 booth in April of 2019, so they’ve had my money for three years. Even though they responsibly offered refunds several times during the pandemic, I wanted to keep my booking and priority.

The booth space shown here was bigger than I was used to as the vendor next to me no-showed. So I was able to spread out a little bit, as did the guy on the other side. It’s usually more compact.
Neighbouring vendors form temporary communities at these shows. We watch each other’s booths for bathroom breaks, might do a coffee run if one of us is going, and we talk during set-up and slow periods. I hear a common question: “How did you do today?”

A frequently heard answer, especially from people who don’t do this for a living, is, “I’ve covered my booth costs.”

If that’s your only goal, and you’re doing this for fun or a side hustle, that’s important. The booth fee is usually the most significant expense, but it’s certainly not the only one.

My corner booth costs $1228.50. Despite overall bright lighting in this venue, having my lights on my artwork and banners makes it pop and attracts more attention. So, I rent power for my booth, another $134. Parking for the five days (including Wednesday set-up day) is $65, and my car stays in that lot from Thursday to Sunday.

If I were doing regular shows, I’d get a blanket policy through my insurance provider to cover all of them. All it takes is one person to bump the wrong thing and fall in your booth, or if something from your display falls into an aisle and somebody trips over it, the vendor could be liable. Of course, nobody thinks it will happen to them, but it’s not worth the risk in our litigious society. So, I get vendor insurance for this show through the venue, which costs $64.

Canmore is only an hour away from downtown Calgary when there’s no traffic, but getting in and out of the grounds with everybody else adds a lot of time. I wouldn’t get home until 10 PM at the earliest Friday night and would have to leave by 7 AM the following day to make it back. Add in the potential for a spring snowstorm, which has happened more than once on this weekend, and commuting would be a gamble.

So from Thursday to Sunday, I stay in a hotel. It’s six or seven blocks away from the venue, and I walk back and forth each day. That’s $470 all in, with the Expo rate.

I don’t have a big appetite these days, and I stay away from the high-fat food trucks. Instead, I eat breakfast at the hotel, pick up a healthy lunch at Sunterra market on the way to the grounds each morning, bring trail mix snacks, fruit and cheese from home, and then grab a late takeout light dinner on the walk home to eat in my room. I used to attend the odd networking event at this show, organized by Calgary artist collectives. They were fun, but I prefer winding down in a quiet hotel room. These are long, loud days with many people, and that always takes it out of me.

My food expense for the weekend is usually around $100.

In the late 90s, I worked at a hotel in Banff. For a couple of those years, I was an accounting clerk. Later, I worked as an office admin for a physiotherapist here in Canmore. Through these jobs, I became proficient with Microsoft Excel.

Shonna is an Excel wizard and loves putting data into a spreadsheet. It might sound boring, but it’s a great skill. We each keep our own finances, but there are no mysteries in our household budget for the joint expenses. She’ll spend hours tweaking those numbers to make sure everything gets paid, money is set aside for savings, and ensure that we still get to live a life.

So for Expo a few years ago, we sat down and built a spreadsheet to find out exactly how much it cost to do the show.

My booth might cost $1228.50, but before I sell anything, the initial costs add up to almost twice that, and I haven’t even mentioned creating a booth and filling it with stock.

The most considerable expense of building a booth is in the first year. I didn’t make any money the first two years I did this show, and the second year I barely broke even. I’ll buy one or two new display items to improve things each year, but if you take care of your equipment, almost all of it is reusable.

Here is a list of some of the display materials and equipment. Grid walls, corner braces, wall coverings, hangers, lights, lightbulbs, power bars, banner stands, banners, two folding tables, tablecloths, table riser, magnet boards, coaster/sticker display risers, print display bins, print storage bins, storage rack, canvas/metal cases, floor mats, office supplies, toolbox/tools, cargo dolly, business card holders, display easels, and a bunch of other minor stuff.

In the beginning, this whole show was cash transactions. The rule was to bring lots of small bills for your float. Very few sales are cash these days, and everybody wants to use TAP. My handheld terminal costs $20/month to rent, but it’s well worth it. But like any other retailer in the world, the banks and credit card companies take a small percentage of every transaction.

That’s to build a temporary store for those four days. Then, after that, I need to have items to sell.

Before I sell a print, I pay a printer to produce it, order a backer board to protect and make it presentable, order art bio labels for the backer board, and a cellophane sleeve. Every print comes with an initial cost. It’s the same for the large metal prints, canvas and stickers. For the coasters, magnets, calendars, small aluminum prints and anything else I get from Pacific Music & Art, I buy those from Mike. I get them at less than wholesale because he doesn’t have to pay me a royalty on products I buy for myself.

Every item breaks down on that Excel spreadsheet. From what it cost to buy it to what I sold it for, and in the final column is the profit from that one item. I track everything I sell during the show, writing each transaction in a notebook. Then, I enter it into a spreadsheet on my iPad in my hotel room at the end of each day. Finally, I enter each day into the more extensive spreadsheet at the show’s end.

From the total profit of each item sold, I deduct the hotel, parking, electrical, insurance, and food costs. Only then do I know if I made any money.
That explains the hard costs, but what about my time?

Coming up with an hourly wage for self-employment is almost like mixing math and philosophy. Building my art skills took decades; painting each piece took many hours, and the whole collection of whimsical wildlife paintings has taken 13 years so far. There wouldn’t be any prints, coasters, magnets, calendars, and other items to sell without all of that. So, how could I come up with a value for that time?

I recently spent an hour redesigning my booth in Photoshop, creating scale pieces of the different items and moving them around for greater efficiency. Does that count against time spent?

What about the intangible benefits from the show that can’t be quantified?

Each year, I meet new people and introduce them to my work. If they don’t buy something the first year, they might buy something next time. I’ll get new subscribers to A Wilder View, so maybe they will buy something later or share my work with their friends. I reconnect with people who already like my work and come back to see me year after year.

How do I enter those benefits on an Excel spreadsheet? The simple answer is I can’t, but they’re still valuable.

But for the costs that can be recorded, it’s essential to know what you’re getting out of it and to be honest with yourself if it’s worth doing.

This show has been financially well worth my time and effort for years. But, I’ll admit that significant changes to the show before 2019 had me rethinking whether I would do it again. When the ‘little Expo that could’ sold to the multi-national Fan Expo, now a subsidiary of Informa, it lost the local community feel and it has become a colder corporate event. As a vendor, I used to feel like a valuable participant, friendly with the organizers and happy to see them each year during setup. Now, I just feel like a number on a sheet, easily replaced.

But that turned out to be my most profitable year, and I was pleased with the return on my investment. While I’ve lost any connection with the organization, I still had a great time with my customers and fellow vendors. So, I booked again, unaware that the next two years would change everything for everybody.

I have no idea what to expect this year. As I post this, there’s still no floor plan published, I don’t know my booth number or move-in details. Eight days out, that’s concerning as far as confidence in the overall organization. It could be a great show, with record attendance and people buying a lot of my art. Or it could be quiet, folks reluctant to gather in groups, still financially shell-shocked from the last two years, and just browsing. It will likely be somewhere in between, but that’s still a big range.

I won’t know until Monday, April 25th when I run the numbers.

Cheers,
Patrick

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Levelling Up

Here’s the fourth burrowing owl in the series, which will be part of a larger piece featuring multiple owls in different poses. I don’t know how many owls yet, and I only have a rough vision of it.

Though I’ve only been to the Alberta Birds of Prey Centre in Coaldale a couple of times, spending two days on each visit, I’ve also seen them on several occasions here in Canmore.

Before the pandemic, The Town of Canmore used to host a WILD event at the Civic Centre. It featured everything from hikes, art activities, educational talks about the environment, etc. Colin Weir and his daughter Amy would bring their ambassador birds to the event, featuring four different owl species and a golden eagle named Sarah.

It allowed the public to get up close and personal with these owls, learn about the Alberta Birds of Prey Foundation’s great work and raise funds for the non-profit organization.

I’ve taken thousands of photos of these birds over the years, and even though I’ve only kept the best of these shots, I still have hundreds in my well-organized archive. Every time I go through these photos looking for my next painting, I often think it a waste to have so much reference that I’ve yet to use.

While most of my whimsical wildlife paintings are single animals in a portrait-type pose, I enjoy the challenge of putting multiple animals in a composition and creating a scene.

There’s the Two Wolves painting where it looks like they’re sharing an inside joke. Another is the three cougar cubs laughing together in Snow Day. One of my favourites and still a very popular painting is One in Every Family, a scene I painted in 2014 featuring four great horned owls.
Part of the reason I love that painting is the story behind it. That painting won the Best of Show award at Photoshop World that year, but the prize for that win was my Canon 5D Mark III camera that has become like an old friend. I baby that thing because it has helped me take the reference that allowed me to paint my best work in the years since.

That owl piece began as a practice experiment. I took several photos of the family up at Grassi Lakes over multiple days, and the experience was more about seeing these wonderful birds in the wild than creating a painting.

I did some individual sketch paintings from better shots than I expected to get. Eventually, I put those rough paintings together and invested the time to render the finished piece above.

Having painted more than 100 production pieces since 2009, I’ll often go through my photo archive and have difficulty deciding what to paint next. Lion? I’ve painted a few of those. Wolf? Several of those. Eagle? Raven? Black Bear? Many of each.

I could quite happily paint Berkley the brown bear repeatedly for a year, and I have more than enough references. But a variety of popular animals is more desirable, to find something new that will be appealing to me and be of interest to my customers and licensing clients.

There’s the difference between art for a hobby and art for a living.

So, when I repeatedly came across dozens of burrowing owl photos, many of which are the same owl, this little fella named Basil, I wondered what I could do with them.
And that’s how I ended up creating a folder called Next Level Projects. About a year ago, I spent a whole weekend going through my photos looking for animals for which I had plenty of reference; that would also look good in a painting featuring a group of them.

The first is going to feature these burrowing owls. I’ll paint several of them individually, like the one at the top of this post. Then, when I have enough, I’ll move them around on a larger digital canvas, come up with a scene, and spend time painting over them, ensuring the light matches up and they look like they belong together.

From a business perspective, each one of the owls will lend itself to an individual painting on different items. For example, Pacific Music & Art could have a set of six burrowing owl coasters, all of which are also part of the same painting in a print. It would work for stickers and magnets as well. But the larger painting, featuring all of them, would work well on a coffee mug, as it’s a longer horizontal layout.

Because I’ve been painting these animals for thirteen years, many in the same popular format of the headshot composition, the routine has started to creep in, and it’s a little concerning. I’m not tired of this work; I still enjoy it immensely. But as the recent commission piece taught me, and the latest elephant painting, it needs to continue to be challenging, or I’ll get bored of my work.

Paintings featuring multiple animals feels like the next step, and I’m focusing on creating more of those this year.

I’ve long wanted to do a painting featuring several meerkats. There’s one I keep coming back to with multiple ring-tailed lemurs, too. I’ve already got titles for both and a lot of reference. And I have so many baby pictures of Berkley and the new cubs at Discovery Wildlife Park that I’ve long wanted to put multiple brown bear cubs in one painting.

I’ll still paint the single animal pieces because I have several in mind as well, but these multiple-animal pieces will present an ongoing challenge to keep me excited about painting.

So instead of sharing as many finished paintings with you this year, I’ll likely be sharing pieces of finished paintings and the stories behind these next-level projects.

In the meantime, I’m always open to suggestions. So, if there’s an animal you’d like to see me paint, let me know in the comments. There is always the chance you’ll come up with something I haven’t considered. Or if you’d just like to tell me which one of my many paintings is your personal favourite(s), that helps me decide on future paintings, too.

Cheers,
Patrick