Category: Products

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Happy Color & Christmas Bear Totes

I’m a little overwhelmed this week, plenty to do and not enough time. It’ll pass, but that’s why this is just a short update on a couple of things.

Happy Color 2.0
Thanks to those who emailed me to say the Charmers’ Club 2 collection went live on the Happy Color app this week. I knew it was coming sometime this fall but, frankly, I’d forgotten all about it.

With art licensing, there’s often a long gap between signing contracts, uploading images, and when the products actually launch. Regular readers might remember an interview I did with X-Flow Games, the company behind the app, back in July. You can read that post here for more on why I enjoy working with them.

If you haven’t tried the app, it’s a free download for both Apple and Android. When I tried it the first time they licensed my work, it turned out to be a lot more fun than I expected.

I also noticed a bunch of new subscribers to A Wilder View over the past couple of days, and I suspect that has something to do with the new launch. If you discovered my work through the Happy Color app…welcome! I hope you enjoy the ride.

Christmas Bear Tote Bags
I was pleased and relieved today to receive the first Christmas Bear tote bags. This was another big investment in a new product for the Banff Christmas Market, but they turned out great.

Best of all, it’s the last product order I’ll need before the month-long market begins on November 20th. With just over a month to sign and package prints, enter inventory into my sales app, update spreadsheets, and finish everything else I’ve got on deck, I’m grateful not to be waiting on any more deliveries.
Shipping
By the end of next week, I expect to have the 2026 calendars, new tote bags, and prints added to the store. Once that’s done, I’ll reactivate it and let you know when I’m taking orders again. I’m holding off one more week to see if Canada Post keeps operating before I reopen. With no deal in place, they could strike again at a moment’s notice. Fool me…what is this, three times? Four?

Cheers,
Patrick

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Stocked for Christmas, Stuck with Canada Post

It’s with mixed feelings that I can say most of my stock for the Banff Christmas Market has arrived.

My restock of metal prints came in last week, along with a large order from Art Ink Print in Victoria, who handle my 11×14 poster prints. That shipment included both my own stock for the four Banff Market long weekends and a big order for the Calgary Zoo, which I delivered on Wednesday.
Each of my poster prints is hand-signed, and the Zoo got the very first print of my latest Snowy Owl painting. It’s always a nice feeling to see a new piece in print for the first time.

Another large order from Pacific Music & Art arrived yesterday. They’ve licensed my work for several years on a wide range of products. People often tell me they’ve seen my art in stores across Alberta, BC, Alaska, and the Pacific Northwest. Those are all Pacific products.
They also produce the calendar many of you look forward to each year. That means I get to sell my own artist edition while the same calendar reaches stores I could never reach myself. Some of you on Vancouver Island have even told me you already picked up your 2026 calendar before I got mine.
If you’ve ever bought a magnet or coaster from me at the Calgary Expo or the Banff Christmas Market, those are Pacific items, too. I already had several designs in stock, but yesterday’s delivery topped up my inventory for the market.
So yes, you have to spend money to make money, but placing large orders like these is a serious expense, often weeks or months ahead of actually selling anything. Anyone who’s ever kept retail inventory knows the feeling. It’s something I never get used to and it puts me on edge.

That’s the “mixed” part.

While I’m happy with this year’s calendar order and confident in my usual sales projections, the Canada Post labour dispute has thrown a wrench in everything. Normally, early calendar sales through my online store help offset these upfront costs.

Announced late last night, as of Saturday, Oct. 11, Canada Post is moving from a nationwide strike to rotating strikes, which should get some mail moving again, just not reliably. So for now, my online store will stay closed until I see what happens. But until Canada Post proves this isn’t just a temporary pause before another shutdown, I can’t risk taking online orders that might end up stuck in limbo. I’ll plan to reopen by late October. My last outstanding order, custom tote bags featuring my Christmas Bear painting, has shipped from Montreal by courier and is scheduled to arrive next week. Thankfully, that one’s unaffected and on track.

Like every other small business caught up in this dispute, I just have to wait and hope for a resolution soon… or find a way to make this year’s Christmas sales work despite it all.

So yeah, I’ve been angry and stressed. I won’t pretend otherwise. Even with rotating strikes, which should get some mail moving again, the uncertainty means gritting my teeth, clenching my jaw, and trying to accept what I can’t change while working on what I can.

On a brighter note, I’m currently working on a dog commission that’s been a welcome distraction. I’d love to focus on that full-time for a week, but for now, the editorial cartooning is paying the bills until the wildlife paintings can contribute again. And thankfully, with each Canada Post strike and job action having taught hard lessons, all of my newspapers now pay by direct deposit.
I’m also creating a project for Wacom, featuring their new Movink Pad 11, hands down the best mobile drawing experience I’ve had. Full stop. I’ll share more about it in an upcoming video, which includes outdoor sketching footage. Above is a preview: a small practice piece I’m working on to get comfortable with the included software.

Thankfully, I’ve got a short cabin trip coming up with my buddy Darrel, something we booked a while ago. It’s a pre-market reset before the long haul through November and December. I’m looking forward to a few days of quiet: playing cards, Scrabble and guitar, napping on the deck, and wandering the pastures with my camera in search of wildlife. Fall is my favourite time of year there.
Here in Canmore, we got our first snowfall last Saturday. Most of it melted in the valley by Sunday afternoon, but the mountains stayed white for a few days longer. If this isn’t the best view from any Safeway in Canada, it’s at least in the top three. Helps (a little) to soften the shock of the ridiculous grocery prices around here.
But I was biking my errands in shorts again yesterday and snapped this pic of Policeman’s Creek.

Back to work.

Cheers,
Patrick

If you missed the video I created about the Alberta Birds of Prey Centre and the creation of my most recent Snowy Owl, here it is again.


 

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Calendar (and NO shipping) update

Many of you have reached out to say you’re looking forward to the 2026 calendars. My plan this week was to announce they were in the store and ready to purchase. But they’re not here yet. And even if they were, that announcement can’t happen.

As I mentioned in a recent post, the reason I refused to take pre-orders for tote bags or calendars, despite plenty of requests, was because I wasn’t about to gamble on Canada Post still being operational when the orders arrived. Turns out I actually know what I’m doing once in a while.
Now, between the U.S. government removing the de minimis exemption (making U.S. shipping too expensive and tied up in red tape) and Canada Post going on strike, I’ve had to close my online store yet again.

For locals waiting on calendars, I’ll let you know when they’re available and will do my best to deliver in person. For everyone else, I’m just as frustrated as every other Canadian business whose customers can’t order anything until this current round of nonsense ends.

The one saving grace is that couriers are still moving. I’m expecting a large shipment from my Victoria printer tomorrow, prints for the Banff Christmas Market and a Calgary Zoo order I’ll deliver next week.
I’ll keep you posted (pun intended, through clenched teeth).

Cheers,
Patrick

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2026 Calendars, Christmas Totes, and What I’m Painting Now

Although the first weekend of the Banff Christmas Market is still over two months away, my planning and purchasing are well underway.

Calendars

I’ve placed my magnet and coaster restock order with Pacific Music & Art, along with the newly finished 2026 calendar that many of you tell me you look forward to each year.

Last year, I miscalculated. I ordered what I thought I needed, but after the usual online sales and the first couple of weekends at the Banff Christmas Market, most were gone. I managed a quick restock for the final two weekends, but sales slowed down, and by January I still had about 20 left. I sold a few more, gave some as bonuses with larger print orders, and still have five or six sitting here now.

It’s always a guessing game. I look at the previous year’s numbers, order what I think will be enough, and cross my fingers.

This year, I’m placing one order only. Once they’re gone, they’re gone.

The cover features one of my favourite new paintings, The Grizzlies. Inside you’ll find a mix of new pieces and some perennial bestsellers. I’ll let you know when they’re available.

Tote Bags

I already have Smiling Tiger and Otter tote bags in stock, available now in the store. But I also wanted something seasonal for the Banff Christmas Market, so I created a Christmas Bear design and ordered it last week. It should arrive by the end of October.

I had thought about doing a subscriber pre-order, but to be blunt, I don’t trust that Canada Post won’t strike again for the holidays. If that happened, I’d be stuck with prepaid orders I couldn’t ship and a pile of unhappy customers. Rather than risk it, I bit the bullet, paid for the order myself, and will sell them in person and online as long as stock lasts.

I’m happy with how the design turned out, and I think it’ll go over well. Because of the lead time, there’s no chance for a second run before Christmas. Once they’re gone, that’s it until next year.

Painting

I’m working on a new commission right now: a senior dog with a lot of character. She’s full of markings and features begging for exaggeration. I’m still in the sketch phase but already looking forward to the painting itself.

My Snowy Owl painting is also coming along nicely. I spent several hours Saturday morning painting feather details, and I hope to finish it this week. It’s a perfect seasonal fit, and I plan to have poster and metal prints ready for the Banff Christmas Market. I’m also recording the process, so I’ll have a video to share once it’s complete.

In the meantime, if you missed it, here’s my recent Three Cats Commission video.

While I won’t be taking reservations for calendars or tote bags, A Wilder View subscribers will always get first notice and early access when they’re in the store.

A reminder: I still can’t ship to the United States. With the suspension of the de minimis exemption for Canadian goods, the paperwork and costs are just too much for a small business, both in time and money.

Cheers,
Patrick

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Suspension of U.S. Sales

Dear Friends,

I need to share some disappointing news, especially for those of you in the U.S. who’ve supported my work for years.

Starting August 29, 2025, the U.S. is eliminating what’s called the de minimis exemption. Until now, parcels under $800 could enter without duties or customs fees. That exemption is ending, which means every shipment, no matter how small, will now be treated as a full commercial import.

For me, that means:

  • Even a sticker now requires a commercial invoice, manufacturer info, and a 10-digit tariff code.

  • Couriers charge $5–15 in brokerage fees on top of duties.

  • Shipping is already $20–30 for a small parcel, and added costs make U.S. orders unattractive.

  • The rules keep shifting, and even carriers aren’t sure how things will work. If I get it wrong, shipments can be delayed, fined, or even returned.

On top of that, Canada Post keeps raising rates, and periodic strike threats add more uncertainty. Even eBay has stopped offering Canada Post U.S. labels, warning of returns. Customers are already reporting long customs delays, and when that happens, I’m stuck in the middle with no way to fix it.

The truth is, the extra costs, risk, and paperwork for even a $10 order just don’t make sense for a one-person business. I’d spend more time on customs than painting, which isn’t why you support me.

So for the foreseeable future, I’ll be suspending all U.S. sales, including calendars, stickers, and prints. I’m truly sorry to those of you who were looking forward to ordering the 2026 calendar or adding to your collection. Please know this decision wasn’t made lightly.

I hope circumstances change and I’ll be able to offer U.S. shipping again. Until then, thank you for your understanding, and for all the years you’ve supported my work from across the border.

Cheers,
Patrick

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Licensing Spotlight: My Animal Art in the Happy Color App

In 2022, X-Flow Games reached out to license my artwork for a paint-by-numbers app called Happy Color. I hadn’t heard of it at the time, it’s not really my kind of thing, but I don’t often find licensing clients; they usually find me.

You can usually tell pretty quickly whether a company is going to be a good fit. My contact at X-Flow was friendly, professional, and well-versed in licensing. They had a solid contract, clear payment structure, and efficient process.

While most licensing agreements are royalty-based, paying monthly or quarterly based on sales, some companies opt for a flat fee for time-limited use. That’s how X-Flow operates. Since Happy Color is free to download and monetized through ads and in-app purchases, the royalty model doesn’t apply.

My art wasn’t released in the app until two years after our initial discussions. That kind of delay is common in licensing. Each company has its own schedule for product launches, and while my work may be part of it, I’m not involved in the rollout or marketing. My only job is to stay quiet until they go public.

I’m fortunate to have a loyal group of subscribers and supporters of A Wilder View. I’ve often written about shady companies that steal artwork, and how difficult it can be to deal with that. As a result, many people are quick to alert me when they see my work somewhere unexpected.

So when Happy Color released The Charmers’ Club last year—a collection of ten of my animals—I actually found out from several fans of the app who asked if it was legitimate. I was happy to confirm that yes, it was authorized, and that I could finally promote it.

Earlier this year, I spoke with Happy Color again. Someone new had taken over the conversation, but like her predecessor, she was professional, friendly, and easy to work with. Must be something in the company culture.

After some back-and-forth, they selected a new batch of images to license. The first collection had been well received, so they planned a larger promotion this time around.

Subscribers might recall a recent post where I teased two licensing opportunities I couldn’t talk about yet. This is the first one.
Once the new collection was finalized, X-Flow asked to interview me to help promote the current images and tease the upcoming fall release. I can’t share the newly licensed paintings until they do, but I’m looking forward to seeing them in the app again soon.

If you haven’t tried the Happy Color app, I recommend giving it a go. It’s a relaxing, pleasantly addictive little distraction. I’ll admit I had low expectations at first, but after colouring several of my own pieces, I get the appeal.

Below is the interview X-Flow released today in the app, you can see screenshots from their social media featuring my artwork and Q&A throughout this post. You can download Happy Color from Google Play or the Apple App Store and follow Happy Color on Facebook and Instagram. To read the interview on the app, go to their News tab on the bottom and you’ll see it there. At the bottom of the interview, it will take you right to my current collection, The Charmers’ Club.

Enjoy!

Interview with Patrick LaMontagne
From the Happy Color App

“Cartoony but Real” World of Patrick LaMontagne

Q: Patrick, your signature style—expressive wildlife that’s “cartoony but real”—is instantly recognizable. How did it all begin?
Believe it or not, it started with a bear. That first grizzly I painted back in 2009 wasn’t supposed to look whimsical—I didn’t even think in those terms back then. But people responded to it. So I painted another. Then another. And somewhere along the way, it became the work I loved most.
The phrase “cartoony but real” actually came from viewers at shows. The first time I heard it, I thought, yeah, that fits. Then someone else said the exact same thing. So I figured—if that’s how people see it, why fight it?

Q: Has living in the Bow Valley shaped your work?
Absolutely. That first grizzly bear was inspired by the wildlife here. We have them in our backyard. I love them—but I’m also a little scared of them. I don’t sleep well in a tent because of it.
This place, the Canadian Rockies, is a constant source of inspiration. The animals, the light, the landscapes—it’s all right here.

Q: What was it like seeing your work featured in the Happy Color app?
Honestly? At first, I was surprised. I looked at the app and thought, paint-by-numbers? People still do this?
Then I tried it—and totally got it. It was relaxing and kind of addictive.
When the first Happy Color collection launched, I hadn’t even announced it yet—but my subscribers spotted it right away. They were excited… and a few were worried it was art theft. It wasn’t—and I loved getting to share that moment with them.
Seeing my animals in that format was a joy. I loved how the collection was presented. I even coloured most of them myself.
Q: Let’s talk about joy. How does it play into your creative process?
I’d be lying if I said it’s always easy. Like a lot of artists, I’m my own worst critic. After hours alone with a painting, I start to focus on every flaw.
But then I share it. I see someone smile, or I get a heartfelt message. And suddenly, it’s not about perfection—it’s about connection. If my work made someone feel something, then I’ve done my job.

Q: What’s your creative process like, from blank canvas to final touches?
I keep things simple—just a few brushes. I start with a sketch, lay down flat colours, then rough in light and shadow. From there, it’s all about refining.
One trick I use constantly is flipping the canvas horizontally, along with my references. Artists have done it for centuries—it helps spot mistakes instantly. I swear by it.

Q: You were creating digital art long before it became mainstream. How has that journey evolved for you?
I’ve never been a traditional artist in the classic sense. I didn’t study oils or watercolour. I just liked to doodle.
My digital journey started in high school—pixel by pixel with a mouse on a Macintosh, just for fun. Then came my first Wacom tablet, bundled with Painter Classic. From that point on, I was hooked. Digital was my home.

Q: How do you stay authentic in an AI-driven world?
These days, with AI and filters flooding the space, I often have to explain that my work isn’t AI-generated. That the computer doesn’t “make” it—I do.
It’s frustrating sometimes, but it also motivates me to show more of my process. That’s one reason I’m focusing more on YouTube now.
Q: How do you know when a painting is done—when the character is “alive”?
Ah, the eternal question. Leonardo da Vinci said, “A painting is never finished, only abandoned.” I get that. There’s always another hair or feather you could tweak.
But eventually, the personality shows up. You reach a point where adding more doesn’t help—it might even hurt. That’s when I know it’s time to let go.

You can enjoy coloring Patrick LaMontagne’s collection The Charmer’s Club in the Happy Color app now.
A new collection is on the way this autumn—stay tuned for more wild and whimsical news!

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Post Expo Perspective


The Calgary Expo is always exhausting but usually a positive overall experience.

This year, I went into it feeling burnt out, mainly because of how closely I’ve had to follow the rapidly changing news lately and how much it has personally bothered me. I think I foolishly thought Expo might fix that.

Many things that could have gone wrong in preparation and execution went as well as expected. I got my hotel and booth early, load-in went well, there were no problems with setup, and it seemed off to a good start. Even my new payment system worked flawlessly all four days.

But earlier in the week, I realized I wasn’t looking forward to Expo like usual. I went into it feeling a little desperate for a good show. So, when sales were slow, and the whole vibe felt off, I considered it might be my fault, that I was failing to project the right attitude.

Talking with other vendors throughout the weekend, however, with a noticeable drop in customer traffic, it quickly became apparent that it wasn’t just me.

We couldn’t help but speculate amongst ourselves — what was going on?

Was it the new layout? The events portion of the show moved to the second and third floors of the new BMO Centre. In previous years, attendees would end up in retail spaces while moving between panels and talks. When people left those scheduled events this year, it seemed like many just went outside or crowded the exterior aisles on their way to somewhere else.

Perhaps it was the economy. With all the bad news flooding across the border these past few months, people are nervous and watching their money. It seemed like many had less to spend, and I saw far fewer new people in my booth than I’m used to. I’ve never seen a quiet Saturday at the Calgary Expo; it’s usually a crazy busy day. My best sales day this year was Friday. That has never happened before.

I’m used to each year proving as good or better than the year before. I’ve never had a down year. My friend Ryan had a booth a couple of aisles away from me. He was right when he said, “Every year can’t break records.”

Because I keep meticulous records and inventory, I know that this year’s sales were down 16% over last year. That may not seem like much, but this is an expensive show. The price of my booth, electrical, insurance, parking and hotel all went up this year. So, depending on the year, the first 35% to 50% of sales cover that initial expense. That’s before I factor in the cost of my product.

For this show, 16% off the top is significant. I didn’t talk to one vendor who said their sales were good this year.

The show was still well worth my time and investment, and on the last day, I rebooked for next year as I always do.
At the show’s end, tearing down took about an hour and a half. But the line-up of cars to access the loading docks was ridiculously long. I have a sturdy hand dolly that transforms into a robust cart. It was quicker for me to haul my booth out in three trips through two large halls to the other side of the building where I had parked my car. That took another hour, but it was better than sitting in a long line of vehicles for all that time.

I’ll admit that I felt a little sorry for myself on the drive home Sunday night, that the show wasn’t as good as I’d hoped or expected. But after some sleep and time to reflect, I have corrected my perspective.

While the goal is always to introduce my work to new people and find new subscribers, and there weren’t as many of those opportunities this year, the best part of Expo is all of you who keep coming back to see me year after year.

With a sincere hand-on-heart, I want to thank my many repeat customers, collectors, subscribers and supporters who showed up this year.

I met several people who came to the show just because they read about it in A Wilder View, some of whom I met for the first time. I often think what I write on my site and in my emails is self-indulgent drivel, but you keep telling me that you look forward to each email and enjoy what I share.

One enthusiastic subscriber who’s been buying my calendars from Australia for several years just immigrated to Canada and came to Expo to meet me for the first time. In an email exchange after the fact, he said, “You’re such a positive and inspiring person.”

Feroze, are you sure you’re reading MY emails?

I kid.

Even though this is precisely what I always wanted, I’ve never been comfortable with so many of you having my art on your walls or stickers on your cars, kayaks and water bottles and that you say such nice things about my work and writing.

Many of you have way more prints, stickers, magnets, coasters and other pieces than I thought you did.
Though I saw them all weekend, Tracy and Sheldon took these photos of their collection Saturday night and shared them by text. They rotate their prints in what they call Critter Corner. When I saw these photos, I joked that I felt like a drug dealer and it might be time for an intervention, especially since they bought more prints and tote bags this weekend.

You two would be dangerous if you weren’t such lovely people.

I was reminded this weekend that so many of you have large collections. You know who you are, and I only refrain from listing all your names because I would forget somebody, and I don’t want to offend anyone.
Long-time collectors also bought canvas, metal and acrylic prints this weekend. I have more of those orders to fill this week. I talked with former commission clients and ones whose paintings I’m just about to start. I got the usual gentle pressure about the book, which I never seem to gain traction on, and a few offered welcome suggestions on which animals I might consider painting next.

I can’t adequately express how humbling it is that you enjoy my artwork this much.

So perhaps I needed a lesson this year at Expo that even when sales are down, it is just one event in one year, and it comes and goes so quickly. All of you who continue to allow me to do this for a living, whether you can show up to Expo to show your support in person, were already here before the show, and you’re still here afterward.

I need to remember that it’s a gift that, once a year, I get to see so many of you in person. Because every time I do, you make me want to make more art.

Thank you.

Cheers,
Patrick

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The Calgary Expo 2025

Artist Alley is part of most Comic Cons and Expos. As the name suggests, it’s a section for artists and independent creators. Each space is often a single, no-frills table, ideal for smaller budgets or those who fly to shows with only their product and a banner or two.

At my first Calgary Expo as a vendor in 2013, that’s where I planned to be. But a vendor I knew talked me into spending a little more money to get a Small Press booth. It had a bit more space and a pipe and drape backdrop between the booths. It was great advice, and I was in Small Press for the first five years.
This was my first year setup, and I was thrilled I got enough sales to cover my expenses. Shonna helped me out the first couple of years, but I’ve long been able to handle this show solo. She works hard at her own job, so I don’t need her to come and do mine, too.

While most of these paintings are retired, a few are still popular today in prints and with licensing clients. Nobody is more surprised than me.

Shonna and I laughed this week, talking about those first years. There were no YouTube videos to tell you how to prepare for a show or what equipment you’d need. There were no pay terminals connected to our phones; it was all cash sales. You had to learn by watching other vendors, looking at their setups, and asking for advice from anybody and everybody.

Fortunately, other vendors had been where I was and freely offered tips, tricks, advice and supplier info. I do my best to pay that generosity forward when newbies ask for help.

The Expo grew yearly, and Artist Alley moved to the Big Four building. As part of that redesign, they eliminated the Small Press section. I had to decide if I wanted to step backward and leave the main building or invest in more space, equipment and inventory and become a retailer with a full-sized 10’x10’ corner booth.

To this day, I still get people asking me why I’m not in Artist Alley. The simplest answer is that I like having more space and professional pipe and drape dividers. An artist in the retail section stands out more than one squeezed in among many others. I also pay an electrical fee each year to power my lights, a service not available in Artist Alley.
The BMO Centre has been under renovation for several years, and the show’s footprint has kept shifting. With the convention centre expansion and renovation completed this year, it’s a massive change, and Artist Alley is finally back with the rest of the show.

The other day, I chatted with a subscriber who works for a wholesale customer. She’s more involved in the online Expo community than I am and shared that some of the Artist Alley vendors were disappointed or upset that the show is now under one roof.

I understand their fear of change, especially if the divided venue is the only thing they know. They’re likely unaware the show only split when it got too big to contain itself. Putting Artist Alley in the Big Four building was a compromise, and back then, many were upset and disappointed at the split. This year, it’s a welcome reunion for those who remember the good old days.

As this is my tenth year, having experienced both options, I have no doubt that having the whole show back together will be an advantage for vendors and attendees alike. With no requirement to leave one building and enter another, people will spend more time in one place, which means everyone will get to see everything.

I hope the Artist Alley vendors find out it’s probably a good thing for them, and I want them all to do well.

Five days in one location means you can get to know your neighbours during the slower periods and before opening each day. I always learn something from other vendors, even if they’re new. I’ve had mostly good neighbours in my ten years of Expos, but occasional challenges have occurred.

Two years ago, a collective of three or four young women selling their costume jewelry had boundary issues. They pushed into my booth several times, threatening to knock my art off the walls. They hung out in front of or IN my booth with their friends, or they cranked up their club music, making it difficult to talk with my customers.

Last year, however, I was next to a couple of young guys from Grande Prairie who were friendly and fun to be around. They politely asked if they could hang a banner off my grid wall on their side, and I was happy to accommodate them.
This was my booth in 2019, one of my best spots ever. During setup, the booth next to me was a no-show, and the vendor on the other side of the gap asked the organizers if he could take some of that space. They agreed. He excitedly came to me and said he’d only take half of it, and I could have the other half, a generous gesture on his part. We both expanded our booths and even had storage space between us.

Another reason I loved this spot was that it was next to one of the widest aisles beside a wall and a straight line to one of the loading doors. On teardown, it was pouring rain that year. The vendors around me cleared out quickly. After I packed everything and it was time to load out, one of the show staff offered to let me bring my car inside. I parked beside my booth, loaded up comfortably, and drove out the door.

This was likely the only time that will ever happen at this show, but it sure was a treat.

The most familiar faces at the Expo are my wonderful subscribers, customers and collectors who come back year after year to support my work. I see several of the same vendors, too, but I only know a few. It’s a busy show, with 100,000 people attending over four days, so spending time outside my vendor neighbourhood is impossible.

One vendor I know has been at this show for about as long as I have. Brock is a talented scroll saw artist with pop culture and entertainment-themed work that fits this audience perfectly. We chat each day of the show, before opening, or when he and his family come by my booth to get some new prints and stickers.

Because I’m usually at the show by myself, they’ve always been so kind to offer to watch my booth if I need a bathroom break. Several of my long-time collector friends do that, too, and it’s greatly appreciated. I bring my food, so that’s the only time I need to leave my space.

This week, the Expo updated its Exhibitor List to reveal booth numbers. I was delighted to discover that, for the first time, Brock and I are next-door neighbours, our corner booths forming the end of an aisle block. What a great start to the event.
Though everything I need for Expo is here and mostly ready, I’m still working on last-minute prep and drawing editorial cartoons to keep my newspaper clients supplied while I’m away. The Monday after the show is Election Day in Canada, so I must also have that morning’s cartoon done in advance.

To you diehards who attend every year, I look forward to seeing your smiling faces once again.

If this will be your first Calgary Expo, please stop by and say Hello. I love seeing the shell-shocked expressions on people who have never been to this circus. You’re in for a real treat.

Cheers,
Patrick

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Art, Uncertainty and Friendly Fire

If I were to give one piece of advice to aspiring professional artists, it would be to diversify. Find as many income streams as possible so that when one inevitably falters or fails, it doesn’t mean the end of your business.

At the peak of my editorial cartoon career, I had more than four dozen daily and weekly Canadian newspapers regularly running my cartoons in almost every province and territory. While it continues to be a valuable part of my business, today, it’s no longer the full-time income it was. But I’ve had time to pivot because I lost one or two papers at a time, with several clients instead of just one.

Thankfully, I developed another side to my business with my whimsical wildlife, which continues to grow. That revenue also comes from several different sources.

I wholesale my prints and vinyl stickers to places like The Calgary and Toronto Zoos, Discovery Wildlife Park, and Stonewaters in Canmore.

My online store is not a significant source of revenue, but my art sells well in person at the Calgary Expo and Banff Christmas Markets.
Because of the work involved and the fact that I need to leave room for painting more wildlife, I only accept a few pet portrait commissions a year, but that’s also a reliable source of income.

Finally, I’m fortunate that my animals have commercial appeal, and my art style is attractive to licensing clients. Companies put my art on their products and pay a royalty percentage on sales.

Harlequin Nature Graphics in Victoria has sold some of my images on T-shirts for many years. Pacific Music & Art adds my art to cards, water bottles, coasters, magnets, trivets and more. If you visit the Calgary Zoo gift shops, you’ll see my prints and stickers on shelves next to my art on Pacific products.
Licensing allows me to reach a much bigger audience than I could handle myself. I already spend more time promoting and selling my animal art than I do creating it. If I tried to do the work my licensing clients do, I could never paint anything.

These businesses aren’t only in Canada. A company in Cyprus licensed my artwork for the Happy Color app, and clients in the UK and the US have licensed my work for several different products.

The current fabricated tension between Canada and the US threatens to devastate the economies of both countries. We all know why it’s happening and who is solely responsible. Whether you agree or disagree politically, you can’t argue against the evidence that this is devastating for the markets, cross-border trade and the formerly amicable and mutually beneficial business relationship between the two countries.

In acts of defiance against divisive tariffs and 51st state rhetoric, many Canadians are avoiding US products. Though it has long been our number one tourism destination, travel to the US for business and tourism has plummeted to the point where airlines have eliminated some routes to select American cities.

Every Canadian individual or company who works with or for US businesses is now in a difficult position. How do you promote these services and products while understanding and supporting the fact that Canadian customers aren’t buying from American companies right now?
One of my favourite US licenses is Diamond Art Club. Before the pandemic, I had never heard of this hobby, but it has a massive and devoted following. The sample product they sent featuring my Otter painting impressed the hell out of me. I didn’t have time to assemble it, so I gifted it to one of my American subscribers.

Diamond Art Club has been friendly and professional, my images sell well, and they always pay me on time. I love working with this company. In addition to the six designs they’ve got on offer, I’ve recently found out two more paintings are in the design and production pipeline.

Many years ago, I was licensed with The Mountain, a T-shirt company out of Vermont. I especially liked the connection as my French last name, LaMontagne, directly translates to The Mountain.

The owner, a talented artist in his own right, was great to work with. The Mountain sold my designs on shirts for several years. The relationship ended when the owner sold the company, but licensing contracts often only endure for a few years anyway.
While not one of my bestselling prints, my Ostrich painting was very popular as a T-shirt, and it showed up in the strangest places. I saw Jack Black wear it a couple of times. Ozzy and Kelly Osbourne wore it on their show, as did a character in a Netflix series. Subscribers spotted the shirts and sent me screenshots from hockey and basketball games.
A little over a year ago, many years since our previous contract, The Mountain contacted me about licensing the Ostrich again. An ostrich ranch in Arizona sold many of those shirts, and I suspect they might have been the reason for the request.

The Mountain was recently sold to Liquid Blue and was again under new ownership. I took the opportunity to suggest that they consider some new designs, and they were receptive.
Licensing agreements can be exclusive, but many aren’t. Even then, a company that produces the same product won’t want to sell the same designs. In our online world, it doesn’t matter if they’re not in the same physical area because anybody can buy anything from anywhere.

So, the designs I submitted to The Mountain were different from those currently sold by Harlequin Nature Graphics in Canada.
With licensing, contracts to negotiate and sign, and promotion schedules, product launches can take time. While a company plans how and when new designs are made available, it’s understood, if not explicitly laid out in the contract, that the artist doesn’t talk about it.

I have known these 8 new shirts have been coming for the past year. Their designer(s) did a great job adapting my images to their signature shirts, and they look even better than their previous designs.

But as bad luck would have it, these new T-shirts have launched in the middle of a trade war, where Canadian companies and consumers are actively avoiding US products, and the Canadian dollar has dropped. A year ago, I would have been excited to tell you about these designs and introduce them to my Canadian wholesale clients. But today, promoting these products to Canadians is rather pointless.

We know the situation, so I won’t go off on a political rant. We know how we got here. The fear is that there is too much damage done, and we won’t be able to get back, especially since none of this is close to finished. And just like during the pandemic, what the world looks like on the other side is anybody’s guess.

In the meantime, I will continue to adapt and diversify.

Cheers,
Patrick

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Three Weeks ’til Expo!

April, already. Where did the time go? The Calgary Expo is three weeks from today, and even though this will be my 10th year, I still obsess about the prep.

I keep detailed spreadsheets that allow me to look back on every show to see how much I sold of each item, which informs how much I order the next time. Knowing that my Smiling Tiger, Otter, and others are bestsellers is not enough. I need accurate numbers, otherwise I might order 20 of one print, though I only sold 10 the year before. Multiply that by dozens of paintings, and it soon gets costly.

Each year, I try to bring enough stock so I don’t sell out early, but not so much that I have a lot left to bring home. With tariff threats and an uncertain economy, people will still be there, but will they buy?

Late spring and summer aren’t big months for my online store, but they’re the busiest times for my wholesale clients. Because of my editorial cartoon commitments, I don’t do summer markets. So, if I have too many prints the Calgary Zoo, Toronto Zoo, or Discovery Wildlife Park don’t sell, they can sit in the closet for months. For example, none of those venues want a Raven, Orca, or Panda.

Immediately after this year’s Expo, I have two commissions on deck, one featuring three cats and another with three dogs. It’s bizarre they both arrived at the same time from different clients. Those are significant commitments and top priorities for the next few months. Both clients have been collecting my work for years and were willing to wait until May for me to start.

Sadly, I dropped the ball on a video assignment last month for a client I never want to disappoint. But I bit off more than I could chew and had to bow out. I’ve been learning a new camera setup and editing software, and editorial cartoon commitments have increased with the rapidly changing daily news, not to mention marketing efforts that have taken days away from productivity.

While the client understood and let me off the hook, it’s a professional failure I have not yet accepted.

There aren’t enough hours in the day right now, and I’m floundering.
Fortunately, everything I need for Expo is already here or on the way. I placed a large print order earlier this week to fill orders for The Calgary Zoo, Discovery Wildlife Park and this event, which will arrive next week.

My stickers, magnets, coasters and metal prints are fully stocked for the show, but I’m waiting on tote bags. As with any new product, you learn the most from the first order.

While the first two tote bag samples arrived quickly, this much larger order took longer. It’s been five weeks, but they finally shipped a few days ago. Quality takes time, but that was unexpected. Thankfully, they’ll still arrive before Expo.

I didn’t anticipate the enthusiastic tote bag interest from all of you. Even though I asked for feedback before I ordered, inquiries have continued to come in. I checked with the company to see if I could add more to the order, and they said it wasn’t possible because they were already in production.

So, while it’s great that people are excited about them, it has presented a dilemma. I won’t have enough for the event if I offer them for sale before the Expo. The best sales are in person, and I can’t test a product at a live event if I don’t have enough to make it through the weekend. How the bags perform at Expo will determine how many I order for the four weeks of the Banff Christmas Market, which is a much more significant financial investment.
Additionally, the next three weeks will be some of the busiest of my year, and the bags won’t even be here for another week. I don’t have the room to add hours and days of shipping and delivering tote bag orders on top of all the prep and drawing cartoons.

Creating the art is the easy part. Promoting and selling it is the work.

For those of you who have expressed interest in the tote bags, I greatly appreciate it, but I’m going to ask for your understanding and patience for a little longer. I need to take the whole order to Expo.

After the event, I’ll immediately put any remaining stock in the store and let all of you know when they’re available. If I don’t have enough to fill the demand, I’ll launch a preorder for subscribers and do what I can to add a little bonus incentive to reward your patience.

Three months into the year, I have yet to find my groove. I’m always working, but it doesn’t feel like I’m getting anywhere. Something has to give, because if there were a report card that listed all the plans, projects, and paintings in progress, there would be a big INCOMPLETE next to most of them.

I need to figure that out.

In the meantime, I’m focused on Expo. It really is a good time, and I look forward to it every year. There are so many subscribers and collectors I only see in person at this event, which is what makes it so much fun.

I’ve painted seven new paintings since the last Expo, which isn’t as many as I would have liked. But two of these paintings were a lot more work than any before, so it’s understandable. Those Grizzlies and Lemurs felt like several paintings in one. And since I will still have 39 other available images at the show, I won’t worry about it.

Stickers do well at Expo, and because so many asked for it at this event and the Banff Christmas Markets, I’m looking forward to introducing my new Highland Cow sticker.
But every year, even if they follow A Wilder View, people always ask, “What’s new this year?”

So, if you’re coming to the Expo but haven’t come to the Banff Christmas Markets or ordered anything online, here’s a refresher of the paintings you most likely don’t have yet. Of course, I’ll be happy to remind you in person.

Cheers,
Patrick