Tag: Calgary Expo

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A Scottish Cow in the Canadian Rockies

The first weekend of the Banff Christmas Market is over, and I am pleasantly surprised by how well it went. It was well organized, my booth location is ideal, and sales were phenomenal.

The Calgary Expo in April has long been an important event for me. It’s a fun show, and I enjoy it. But, including the Wednesday setup, it’s five very long days, and I’m usually wiped at the end. However, It’s often my biggest single payday of the year, so the effort is worth it.

Shonna texted me Sunday asking how things were going, and I replied, “These are Expo numbers.”

From revenue alone, I did better than Expo 2019 this weekend, and that was an excellent year. But sales figures for different venues are sometimes apples and oranges. With Expo, I must pay for a hotel for four nights, parking, electricity for my lights, and dining out. My booth for a four-day Expo also costs more than twice what this four-day weekend cost for the Banff Christmas Market.

For anyone considering these kinds of shows for your own business or side hustle, your expenses directly affect how successful a market really is—location matters. Banff is only a 25-minute commute, something many Canmore residents do for work every day.

Factoring in the significant reduction in expenses makes this past weekend the best sales I’ve ever had anywhere, including Expo. And I’ve got three more weekends to go, though the rest are three days, not four. Winter arrived on Monday with more snow in the forecast this week, so that might affect attendance, but I remain cautiously optimistic.

Hey, that’s a big step for me.
If things continue this way, the stock I ordered for all four weeks will be just about right, aside from two exceptions. I will likely sell out of calendars before the final weekend, and given that I can’t sell them online while the postal strike is on, I won’t order more. Once they’re gone, they’re gone.

However, the biggest surprise with this show is that some bestselling prints didn’t perform as well as they usually do, but other designs took up the slack. I keep detailed sales records, so when all four weekends are done, I’ll have a better idea if this is an anomaly or an overall difference with this audience at this venue.

Some advice for prospective vendors. Keep track of everything! You won’t remember a year down the road, and your sales records will inform your ordering choices.

By a considerable margin, this show’s bestseller has been my Highland Cow painting. I ordered what I thought would be enough for four weekends, but I will easily sell out by this coming Saturday. I have a long history and excellent relationship with Art Ink Print in Victoria, and as I wrote this post, they let me know that a rush order of Highland Cow prints are on the way by courier. So, even if I sell out of them this weekend, I’ll have new stock for the following two.

One of the best parts of this show is that it’s dog-friendly. I regularly come out from behind my table to meet four-legged attendees, as do other vendors.

A happy surprise this weekend is that former commission clients Jeremy and Jenny brought their two big dogs, Luna and Sally with them from Calgary for a weekend in Banff. I saw them at Expo this year, but I haven’t seen Luna since I delivered her painting a couple of years ago; it was a real treat. Since I have her painting on display in my booth as an example of my custom paintings, I took the opportunity for a picture.

It’s not a great photo, but you get the idea. Her expression did not disappoint.

An especially nice feature of this market was being able to bring replacement stock each day. On Sunday, instead of having to tear it all down and pack it home, I spent twenty minutes taking inventory, covered the booth and left, knowing it’ll be secure all week. This Friday, all I need to do is show up, put a few things back in place, and I’m ready for another weekend.

I hope to see more of you over the next three weeks at the Banff Christmas Market. I’m in the Banff Train Station building, sharing the grounds with 150 other vendors selling exciting and interesting things. It’s a festive atmosphere with cozy outdoor fires, food and drink, surrounded by some of the most beautiful scenery on the planet.

Cheers,
Patrick

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Expo Over and Out

I returned home from The Calgary Expo around 8:30 pm on Sunday, in good spirits but very tired. Shonna spent most of the day with me at the show, and it was fun to have her there. Even though she volunteered to help me tear down, I sent her home an hour before closing so she could beat the traffic.

With an established routine, I prefer to tear down alone and had the booth disassembled and loaded into the car in two hours. Shonna had homemade pizza waiting for me when I got home. She’s so sweet.

The week after Expo is almost as busy as the week before, unloading the car and stowing the booth hardware, taking post-show inventory, updating spreadsheets and paperwork, adding new subscribers to A Wilder View, and bookkeeping.

Add in the usual daily editorial cartoons, month-end invoicing and catching up on client emails, and it doesn’t slow down a little until midweek. And I still need to email those who inquired about pet portrait commissions.

People often joke that art-for-a-living isn’t work. I usually reply to those crass comments, “You’re absolutely right. I just draw and colour all day, and people throw money at me.”
From early prep to tear down, Expo went so smoothly that I kept waiting for something bad to happen. My booth location was ideal, my neighbours were friendly, and all the vendors I spoke with seemed to have a good show.

Even the weather was good. It was a little windy and cold a couple of mornings, but walking back and forth to the hotel each day was comfortable. Considering it’s been snowing a few days this week, last week is nothing to complain about.

Though last year saw the best sales I’ve had at this show, this year was a very close second. Considering the current economy, I’m very pleased.

With the BMO Centre renovations and expansion nearing completion, the 2025 Expo will see everything together in a brand-new state-of-the-art convention centre next door rather than spread out over several halls and two buildings. It should be an exciting year.
I always come away from this show inspired to draw and paint, with an overwhelming gratitude for those who allow me to keep doing it. Like most artists, I’m an introvert who spends most of my time alone with my work, so when I meet people who enjoy it, it refills the creative tank.
During the first two hours on Thursday, I saw many regulars flood my booth. It was chaos, it was bedlam, it was awesome. The only downside was that these were all people I wanted to spend extra time with, but they all showed up at once. I had the best Thursday sales I’ve ever had, and most of those were from longtime collectors and subscribers to A Wilder View.

Paintings, Products and Prints

Postcard sets had a slow start on Thursday, but I figured out by Friday how to display them better and talk about them more. Stuff doesn’t sell itself; you must engage with people and let them know what’s available, especially if it’s something new. Magnets, stickers, and coasters continue to be popular items.
As I’ve written before, Expo is a proving ground for determining which paintings make for popular prints. While all the new paintings were well received, Highland Cow, Raven on White and Spa Day were top sellers.

Because of early feedback, I brought a lot of the Highland Cow with me, but I still sold out by Saturday morning. I have never sold that many of one print at any show. Who knew?

Process

The best part of this show is talking with people who collect my work, many of whom I now consider friends. Their feedback gives me plenty to think about, especially when it comes to what I share in A Wilder View.
One collector and friend told me that he likes my Long Neck Buds giraffes piece because I shared the different stages of the painting from start to finish. He said it made him feel part of the process. I only did that because the image was so involved and took longer than most paintings, and I still wanted to send out regular emails.

When I asked some other longtime Expo subscribers for their take on it, everyone agreed.
I had thought half-finished work might be boring, and the perfectionist part of me is reluctant to share the unpolished stages of work in progress. But from now on, you’ll see a lot more of my painting process.

Thanks again for that feedback, Sheldon.

Puzzles

With only two Sea Turtle puzzles in stock, I left them off the Expo price list and didn’t put them out because it might look a little sad. But I brought them along just in case.

When two people asked about puzzles, they liked and bought them. I’m now sold out and pleased with that whole venture. Thanks again to all who pre-ordered and bought the first round of puzzles last year and everyone who bought them online, at the Banff Christmas Markets and Calgary Expos.
I’m working on five different paintings right now, a few that feature multiple animals in the scene, and I aim to include those on future puzzles later this summer, 1000-piece options many of you have been asking for.

What’s Next?

With Expo behind me, I’m focusing on paintings in progress, future pieces on the horizon and ongoing projects. Once this round of spring snow ends, I’ll deliver a large print and sticker order to Discovery Wildlife Park as they open for the season this week.

I hope to deliver another print and sticker order to the Calgary Zoo soon, allowing me to take some spring reference photos for future paintings. I didn’t visit the Alberta Birds of Prey Foundation in Coaldale last year. I plan to make up for that later this month as I take a trip south to see some eagles, owls, and hawks at their newly renovated and improved facility.

And, of course, I will kick myself in the hindquarters to replace talking about the book with working on the book…dammit. Some of my collectors don’t have any wall space left! They’ve waited long enough.

Whether you added to your collection this year at Expo or just visited me for a chat, thanks for being there. You remind me that my happy-looking critters matter to so many of you, which means more to me than you know.

Until next time.

Cheers,
Patrick

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Twas the Week Before Expo

As I write this, everything is going well in the run-up to my biggest show of the year. I’m almost ready to load the car and drive in for setup on the 24th.

I still have to draw twice as many editorial cartoons this week to cover my newspapers while I’m away. I’ll also want two ready to send for the morning after I get home because I’ll be too tired to draw. But that’s always part of the prep.

This always feels a little like a looming new year to me. I look back on the 12 months since the last Expo, thinking about what I got done and what I failed to deliver.

The Book

I promised myself I’d have it finished for this year. If you’ve been patiently waiting, there’s no way you’re more disappointed in me than I am in myself.

The reasons aren’t hard to decipher. There’s an imposter syndrome part of it, where if I keep procrastinating, I never have to put it out there and risk that it won’t measure up to my expectations. I’m not a deep well. This is basic psychology.

I have explained before that editorial cartooning provides a consistent monthly income, even though it’s less each year as newspapers stop using freelance work or they close entirely. But it’s hard not to prioritize reliable revenue.

My whimsical wildlife artwork continues to grow each year. Thankfully, It is now more than half my annual income, but licensing payments come in irregularly and are often late. Gift and trade shows are held at different times each year, so those, too, are inconsistent.

Though I’ve been self-employed for almost twenty years, I’m from a generation used to biweekly paycheques, and though it’s only an illusion of security, it’s difficult to dismiss.

THE BOOK (cue the Imperial March) means investing time, energy and funds into a project that may not generate revenue; if it does, it will come later. Making time to write and draw the content and learn Adobe InDesign means sacrificing drawing an editorial cartoon or a painting for immediate licensing that will generate revenue in the short term.

When I was in my early 30s, it felt like I had all the time in the world to risk and experiment. Twenty years later, it feels irresponsible, even though I know that’s yet another false perception. But I’ll continue to work to find a way to climb Bear Book Mountain, even though I know the only way to do that is one step at a time.

And, of course, I must prepare my apologies for another Expo where people (Hi, Kim!) ask me, “Did you finish your book yet?”

No. No, I haven’t. Maybe next year.

(awkward silence)

Want to buy a sticker?

A Great Show I Never See

I looked through the Expo Exhibitor List last week to see if any vendor friends were near my booth. Though it seems like they all have good spots, none are in my immediate neighbourhood, so I’ll only get to visit them briefly before the show opens each day.

When I attended this event as a ticket holder, I loved seeing the wealth of great artwork all over this show, but as a vendor, I see almost none. When the show is open, I’m there to work and can’t leave my booth.

In my early days of this show, Shonna came with me, but she’d have to take time off work. Eventually, she’d be there only on the weekend, as Saturday is especially busy, and I felt I needed help. That allowed me to leave the booth occasionally and check out the show. But it quickly became apparent that while Shonna was great at promoting and selling the work and even telling the stories behind the art, people always want to talk with the artist.

My leaving the booth for any length of time is bad for business.

I think it was 2019 when Shonna was supposed to drive in on Saturday, but a sudden whiteout snowstorm showed up, as will happen in this part of the world. The power even went out a few times. I called and told her to stay home; it wasn’t worth the risk. While only a one-hour drive from Canmore to Calgary, lousy weather makes that highway treacherous. Add in Alberta’s abundance of aggressive drivers and it was safer to stay home.

However, with her absence, I learned that I could manage the busiest day of the Expo by myself, and that was the last time I needed her to attend. Shonna has two jobs, and I never liked asking her to sacrifice her only day off each week to work at my job, too.

But last week, she surprised me and said she took Sunday off from her part-time job and wants to revisit the show and help me pack up at the end. Isn’t she sweet? I’m looking forward to her being there.

Here’s hoping it doesn’t snow.

What’s New This Year?

Every year, I have a loyal group of supporters who add to their collections. A few of them even volunteer to watch the booth for me if I need a bathroom break. Such nice people!

This year, I’ll have the usual magnets, coasters and stickers, a lot of large metal prints and some canvas, and new postcard sets, too!

The most popular offering, however, is always the 11”x14” poster prints, and I bring hundreds of them. This year, there are over 50 different animal paintings available. It’s always flattering and amusing when people flip through the bins and ask each other, “Do we already have this one?”

A couple of years ago, one of my favourite collectors flipped through the bin like he was looking through hockey cards or comic books and joked, “Got it, got it, got it, need it, got it, got it, need it.”

So, before this year’s show, whether they’re already up or waiting their turn on your wall, take a moment and remind yourself which prints you already have. But hey, if you buy a duplicate, you can always gift it to somebody else. Just sayin’.

To help plan this year’s print acquisitions, here are the nine new pieces I have painted since the last Expo. I’m bringing prints of all of them, but if you can’t make it to Expo, they’re already available in the store. A reminder that all prints are hand-signed and it’s Free Shipping on orders over $48. Check them out!

I don’t include a title or my website on the actual prints, just my signature. And I have lost count of how many times people tell me the prints look so much better in person than they do on the screen. I wholeheartedly agree that my Victoria printer, Art Ink Print, does a fantastic job.

This event has become a proving ground for my latest work, and it’s often where I find out which prints will become popular and discover if perhaps my next bestseller is among this year’s creations.

I’m excited to find out.

Cheers,
Patrick

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You’ll Find Me at The Calgary Expo

As I write this, Calgary Expo 2024 is a little over two weeks away, April 25-28, 2024.

100,000 people attend over four days, one of the biggest events of its kind in North America. It occupies Exhibit Halls B, C, D, E, and F of the BMO Centre, plus an entire floor of The Big Four Building for Artist Alley.

While still a lot of work, I have a decade of experience with this show, so it’s not as stressful as it used to be. Prep starts on the last day of each Expo, putting down a deposit for the next one. More deposits follow throughout the year, hotel booking in December, following the same steps that lead right up to booking my electrical, parking and insurance, which I did just last week.

This weekend, Shonna and I opened up the first metal prints of my latest paintings, and that’s always fun. A painting never feels finished until I see it in print, as that’s when my work looks its best.

I bring hundreds of prints to this event, and they’re all here. I need to sign the latest order of 60 prints and assemble many more this week with backer board, art bios, and sleeves.

Vinyl stickers and postcard sets are ready, but I’m still awaiting a magnet and coaster order. I hope that shows up soon.

Over the next week, I’ll review my booth hardware, check grid walls, lights, tables, backdrops, banners, and the rest of the detailed checklist. Living out of a Calgary hotel for five days, working long late hours, there’s no chance of driving home if I forgot something.

Here’s the map of the BMO Centre and where you will find me this year.
In 2022, my booth location was up in the air until the day of the show, and it was stressful. At first, I didn’t get the type of booth I booked and I needed to address that. Following that, when I got there, one list said I was in one spot and another in a different spot. I couldn’t even unload my car. While I empathized with the organizers’ difficulty trying to please everybody, I still paid a premium for my corner booth, and I had to become the squeaky wheel with emails during the week leading up to the show. I am sure I annoyed the organizers when I became frustrated and could no longer be patient and keep quiet.

Even though that show began rough, it worked out well and was an excellent year for me.

I don’t recall ever having a bad booth placement, but some years have been better than others. As the show evolves each year, the layout often changes. Last year, they assigned my booth outside the main hall, where I’d been since my first year, to an adjacent hall near the Main Stage. I was at first disappointed but decided to make the best of it without complaint.

In yet another example of ‘got what I needed instead of what I wanted,’ last year’s placement turned out to be one of my best. As the Main Stage was a big draw throughout the show every day, there was plenty of traffic. I also heard that the main hall was crowded on Saturday and people needed extra time to get anywhere.

As vendors book for the following year on the show’s last day, I asked the Show Manager if I could request that hall again, and he seemed a little surprised. I explained that it was my best sales ever, and he told me to write down the request on my application and they would do their best. This was the same manager I had a minor conflict with the year before regarding the booth issue, so last year, I made every effort to be as friendly and pleasant as possible in every interaction with him. Had I done any damage to my relationship with the organizers, I wanted to do my part to repair it.

If somebody promises a service or product and fails to deliver on agreements, you should hold them to account and argue for what you paid for. It can quickly become a pattern if you don’t, especially if somebody gets used to your rolling over. But if someone tries to do right by you and correct their errors, that’s all you can ask. We too often fail to realize that everybody’s job is difficult. People make mistakes.

As the show grows closer each year, waiting for my booth placement is a bit of a nail-biter. Some years, it has come only a week before the show. An unexpected placement can mean redesigning the whole booth at the 11th hour.

This weekend, my booth assignment email arrived, and I quickly scanned the attached PDF floor plan. I started at last year’s location and saw that I didn’t get the same spot, which was OK because I knew it was a long shot. But I hoped it would be nearby.

I quickly found my booth number and breathed a sigh of relief. From what I know of this show, this year’s placement looks ideal, even better than last year’s.
Two more aisles of booths are in that hall this year, so it looks like a bigger show. Between the Main Hall and the Main Stage Hall is a corridor through which all traffic comes and goes. My corner booth is at the end of an aisle, within easy view of everyone coming through that corridor. Below was my booth design last year and it worked so well that I will use the same one this year, only reversed, and with a bunch of new artwork, of course.
The organizers are likely pulling their hair out two weeks out, trying to get everything done. No doubt, when they announce booth placements, they receive emails from people who didn’t get what they wanted or those politicking for a last-minute change.

Though we all get too many emails these days, I sent them a quick Thank You. At least they’ll get one that lets them know their efforts are appreciated.

Before I was an exhibitor at the Calgary Expo, I was an enthusiastic attendee. It’s a fun, family-friendly event for all ages and a real circus-like spectacle. I have rarely encountered anyone at this show who wasn’t having a good time or happy to be there. It’s just that kind of vibe and a professional and personal highlight of my year.

Advance tickets are on sale until midnight on April 10th. Hope to see you there.

Cheers,
Patrick

 

 

 

 

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Wildlife Postcard Sets: Back by Popular Demand!

Because you’ve been asking for them, I am happy to announce the reintroduction of my whimsical wildlife postcard sets. I haven’t had postcards for several years, but with so many people asking for them, I was excited to receive my first shipment of the brand new designs last week.

Each of the three sets includes four glossy 4″X6″ postcards, featuring popular selections from my original paintings. Perfect for collectors or sending heartfelt messages to brighten someone’s day!
Every high-quality printed postcard boasts a glossy finish on one side, enhancing the vibrancy and detail of each painting. Whether displayed on your wall or sent through the mail, these postcards will make a lasting impression.

The West Coast Set highlights the beauty of the Pacific Northwest, featuring my Otter, Two Wolves, Bald Eagle and Staring Contest paintings.
The Brown Bear Set is a celebration of all things Grizzly, my favorite critter to paint. For long-time followers of my work, yes, these are all images of Berkley from Discovery Wildlife Park. This set includes my Kodiak Cub, Grizzly on Grass, Laughing Bear and Happy Baby paintings.
The Wild Cat Set features paintings of the feline persuasion. Snow Queen and Snow Day are not only popular pieces, but two of my personal favourites. Love those laughing cougar cubs. Smiling Lion and my bestselling Smiling Tiger round out this set.

Each set is $6.99 and I’m happy to offer free shipping in Canada, no matter how many you get. All three sets are now available in the store.

With the Calgary Expo fast approaching at the end of April, I’m looking forward to once again featuring postcard sets at my booth. I hope to see you there.

Cheers,
Patrick

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An Update on Puzzles, Postcards and Prints

Although I haven’t felt like writing much lately, I figured I should post an update. I’ve been busy working on a couple of paintings, and while I would have liked to have finished one by this week, I couldn’t pass up an opportunity to take a much-needed break.
My buddy Darrel and I spent five days last week at the cabin we rent in the foothills of central Alberta. Even though our first visit there was in January of 2018, we don’t often go during the winter months.

But with an opportunity in both our schedules, we won the gamble that it was available on short notice. You never know what you’ll get in February, but we lucked out with typical pleasant winter temperatures and several comfortable sunny days.

The only animals we saw were several white-tailed deer, though plenty of coyote and rabbit tracks. I had hoped to capture a moose, coyote or owl, but wildlife doesn’t punch a clock.
Back to work, I’m already preparing for the Calgary Expo at the end of April, figuring out the stock I’ll order and trying to make the most efficient use of my creative time and energy.

Puzzles

While I had planned to do a puzzle pre-order this month, I have changed my mind. I’m sure puzzle enthusiasts put them together all year long, but if there is a season for this hobby, it’s when the weather keeps people inside. When spring rolls around, most people want to spend more time outdoors. I know I do.

Another consideration is that puzzles cost more than other items, especially when one factors in shipping. The state of the economy is no secret, and I know many people are watching their spending right now, including me. I’m thinking carefully about which products to invest in and planning the best time to do so.

With that in mind, it seems like launching the next round of puzzle designs in March would be poor timing for maximum sales. While I did very well with all my other products at the Calgary Expo, I didn’t sell many puzzles. Since I don’t want to end up with a lot of stock sitting on a shelf all summer, I have decided to hold off on new designs until the fall, when I’ll have more opportunities to sell them.

I have two detailed paintings in mind for two of the puzzles, and though I’ve started on both, each is a challenging piece. I don’t want to rush them.

Postcards

Several years ago, I sold postcard sets of my work, which were popular with the Expo crowd for a few years. Then, interest dropped off one year, so I discontinued the product and focused on others. But last year, people began asking for them again.

A knowledgeable friend in retail told me that some products go in cycles, including postcards. I won’t know if that’s true for me unless I try them again. So, I’ll relaunch 4×6 postcards sets at this year’s Calgary Expo at the end of April. If they do well, I’ll continue to stock them for future markets as long as there’s interest.

Prints

Since I had to proof four new paintings recently, and the Calgary Zoo placed their first large order of the year, I figured I might as well begin stocking my Expo prints at the same time. I spent most of Monday afternoon signing and packaging a large order from my Victoria supplier, Art Ink Print.

I still want to finish a few more paintings before the Expo, so I’ll place another large order in the next couple of months. But it’s nice to get an early start.

Several of you will wait to buy new prints until you visit me at my Expo booth, but most won’t have that opportunity. With no real reason to wait, I’m pleased to announce that the first prints of Genial Grizzly, Golden Bear, Meerkat and Raven on White are now available in the online store.

I’ve also restocked TEN prints that had sold out, which makes almost 50 different prints and a dozen stickers now available in the store, so please take a look and see if there’s something in there you like. All prints are 11×14 and should be an easy-to-find frame size, wherever you choose to buy yours.

That’s it for now, and I hope to have a new painting (with a lot of hair!) to share with you very soon.

Cheers,
Patrick

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Market Lessons


Sales were good for both Banff Christmas Market weekends, so I’ll book again next year. The weather was great, right up until a sudden snowstorm Sunday evening, just in time for load-out, but that’s life in the Rockies.

When you make art for a living, profitability is the critical metric for an event’s worthiness, but after you achieve the financial goals, there are intangible benefits, too.

At the Calgary Expo earlier this year, a new vendor introduced himself, thanked me for a couple of blog posts I’d written about the Expo, and said it helped him prepare for his first booth. I got plenty of help and advice when in his shoes, so I was pleased to pay it forward.

There are plenty more experienced vendors than I am, but I’ve done enough over the years to understand what works and what doesn’t.

Every vendor has something to teach you. From where to find a decent meal in a sea of deep-fried food trucks to when to get there on the last day for a good parking spot for load-out. Those who’ve been there before have the wisdom; most are happy to share it.

Keep good records. I have a detailed sales spreadsheet I update each day of the show, whether home or away. You may only do a particular market once, but if you do well and come back the following year, you won’t be able to remember what you sold, so you won’t know what to bring. It’s not enough that I know the Smiling Tiger or Otter were bestsellers. I need to know how the other 40 images did, too.

Be honest about your costs. You don’t make any money until you know what you’ve spent.

Because I got to come home each night, the expenses for these recent markets were low, mainly booth cost and insurance. At the Calgary Expo, once I added up booth cost, parking, power, insurance, hotel and meals, I spent $2000 before I sold one print. To make it worth my time, I must make much more there than at the Banff Christmas Market.

Then, every sticker, magnet, coaster, calendar, puzzle, and print has a cost that must be deducted from each sale before I know what I made. And every time somebody pays with a credit card, there’s a fee, too.

Shit happens. On Thursday, as I set up, I dropped the first metal print of my Blizzard Bear painting. Most wouldn’t have noticed the corner damage, and it still looked good on display, but a slip of my fingers and the profit from that piece was gone. Thankfully, another vendor, a fan of my work from Expo, was happy to buy it at cost. So, I didn’t lose money, and she got a big metal print that wasn’t in her budget at full price.Booth location and size might be inaccurate, neighbours may be challenging, organizers could be stressed out, and anything can happen. Roll with it until you can’t, and then ask for help.

Help your neighbours. It might be scissors, a hammer, or a band-aid, but somebody always forgets something. I have power at my booth, and occasionally, somebody needs to charge their phone. Keep an eye on a neighbour’s booth for a washroom break. Hold the other end of their banner while they hang it up. I get plenty of offers for help and do my best to return in kind. And it helps you make friends, too.

You won’t always connect with the people around you. I remember one Calgary Expo where none of my neighbours were interested in friendly small talk. That makes for a longer market, especially during slow periods.

In Banff, I had two fun neighbours. We were all on the same page with work ethic and professionalism, but I enjoyed their company when there was room for kidding around and chatting. I hope to share space with them again in the future.

Foam floor pads and comfortable shoes. If you do it right, you’ll stand long hours for multiple days. Don’t make it harder than it needs to be.

Don’t complain or talk politics. This past weekend, a woman started going off about world government plots and chem trails in the sky. One minute, we talked about the great weather and beautiful mountains; next, she headed down the conspiracy rabbit hole. I smiled and politely said, “It’s a strange world.” After I said it the second time, she seemed to realize I wasn’t taking the bait and moved on. Arguing politics and controversial topics with strangers is a waste of life and will do nothing good for your business.

Eat well and often. Pack small healthy items you can eat quickly between customers without stuffing your face: carrot sticks, protein bars, a pre-cut sandwich, and pieces of cheese. Drink water. Setting up and tearing down grid walls and hardware, expect to damage yourself. My hands are wrecked at the end of a show from dry skin, cracked fingertips, and chipped or split fingernails. Bring a first aid kit. Nobody wants blood on their prints or stickers. Bring hand sanitizer and moisturizer.

All these people you’re talking to, especially this time of year, several of them are spreading colds or flu they don’t even know they have yet. It’s unavoidable, but healthy habits are your best chance of prevention.

Lozenges and breath mints are a must. You’ll have to talk a lot, and foul coffee breath won’t help your sales.

You’re there to sell. One vendor told me about someone at another show complaining that he wasn’t making any money. He left his booth often to wander the show. I’ve often seen neighbours spend all their time on their phones, heads down, ignoring people who walk into their booth, failing to engage with potential customers. A vendor next to me at this market, her friends and family hung out at her booth all day long socializing. Customers came and went without a word exchanged.

Respect other vendors. If you’re chatting with a neighbour and a customer approaches, leave the conversation. If it’s their customer, they’ll appreciate it. If it’s your customer, a professional neighbour will understand.

Be positive. Slow times happen, but they can also turn around on a dime. Desperation is contagious, and customers will pick up on it.I’m a pessimist. I don’t have a lot of faith in people. It comes from following the news for a living for my editorial cartoons. I work at home and enjoy my solitude. And yet, at markets, I try to be upbeat, smile, happy and joke around. It’s part of the job. It’s not all an act; I’m genuinely pleased to introduce new customers to my art, and many have become friends over the years. I’m always happy to see them again.

You never know who you’re talking to. If you make assumptions about people, you might say something that makes you look foolish and miss a valuable opportunity. Many people ask about commissions, and I advertise them in my booth with a large metal print of my Luna painting from last year.

When they ask about pricing, I tend to soften the blow with “it’s an investment” before I tell them it’s $1900. The sticker shock is evident on most faces, but then I explain the amount of work that goes into each one, the many hours of painting, the back-and-forth photo exchanges and prep before I paint one brushstroke, and that, unlike my other work, there is no market for that piece when finished. Most people understand, but spending that amount on a painting of their dog or cat is not often a priority. I get that. It’s the reason I only get hired to do two or three of these a year.

But I also spoke to a couple this weekend who seemed genuinely interested, sharing photos and asking about timelines, shipping, and specific details. This was after they’d heard the price, which is always a good sign. They wanted it in my whimsical style, and their dog has a great face and character. I want to paint him.  Even if that possible commission never materializes, my next important client or avid collector could be standing in front of me at any time. That Luna painting? Six months after I first spoke with him, he hired me for the piece, and it was one of the best client experiences of my career.

Listen to people. Ask questions. You’ll discover why certain pieces connect with people and how to use that knowledge for future sales. I learn a lot from my customers. I’ll soon start a painting of an animal I wouldn’t have considered on my own. It must be trending because at least a dozen people (not kidding) have independently asked for it this year. I don’t get it, but I’m going to paint it because I’m clearly missing something.Ask people where they’re from, especially in a tourist town. I met people from all over the world this weekend.

One gentleman said he was from a town in Saskatchewan, and “you probably don’t know it.”But I asked, and then told him that I’m the editorial cartoonist for his local paper and have been for years. He and his wife know one of Shonna’s uncles because her large extended family is from the same area.  People like to tell you about themselves, and it’s nice to give them the opportunity, not just for the sales, but to connect with another human being, something we all missed more than we realized the last few years.

Celebrate the little things that make it fun. I reluctantly confess I found myself singing along to Christmas carols. It might have involved toe-tapping. Those who know me well…close your mouths. I know it’s shocking that this Grinch found a little holiday spirit. Damn that Mariah Carey!

Plenty of happy dogs (and puppies!) were walking around, and their people were most accommodating with requests to say Hello. It made my weekend.  Want an overdose of pure joy? A Bernese Mountain puppy. Take what you want from my booth; I’m no longer paying attention.

While this advice sounds easy, we’re human. People make mistakes. I have complained to a neighbour. I’ve allowed a problem to frustrate me instead of working on it. I’ve talked politics with someone and always wished I hadn’t. I’ve failed to ask for or declined help when it was readily available, usually out of stubborn pride. I have seen somebody who could have used my help but didn’t offer it because I was busy with my booth.

But making course corrections is easier than people think. Most of the time, it’s just a choice.

If you and I have encountered each other at a market or show, whether you’re a customer or visitor to my booth or a fellow vendor, I hope it was a good experience. And if so, I hope to see you again down the road. If you have any questions I can answer, post them in the comments. I’ll help if I can.

If you attended this year’s Banff Christmas Market and took some of my whimsical wildlife home with you, thanks for supporting a local artist. I love my work, and I hope you do, too.

Cheers
Patrick

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New Prints and Final Prep

Despite a few last-minute details, I’ve finished most of my prep for the Calgary Expo, including some stranger preparations most people don’t think about, like spraying my tablecloths and grid wall fabric with a fresh treatment of fire retardant. It’s like any other kind of insurance or safety requirement; it seems unnecessary until somebody checks or something bad happens.
They forewarn vendors about the regulations and that the Fire Marshal is on scene at this event, so better safe than sorry. Last year they stopped at my booth and asked if my lights were halogen. Thankfully, I was using LED bulbs.

At several shows, I’ve often heard some vendors express relief at getting just enough sales to cover their booth cost. But that’s only a small part of the expense of an event like this.

The Calgary Expo sees 90,000 people over four days; it’s a big show with over 800 exhibitors. My corner retail booth costs over $1200. Electrical power is $135.00, parking for five days is $66, and my hotel for four nights is over $600.00.

Liability and booth insurance for this one event is $88. I write my mileage off over the year, so I don’t consider gas in my show expenses, but depending on whether you bring your food or eat at restaurants, that can add up.

My equipment and display hardware are multiple-year expenses, so I don’t calculate that per show. But even before I stock the booth with stickers, magnets, coasters, prints, puzzles, aluminum, canvas and metal prints, my corner retail booth in the Exhibition Hall at the Calgary Expo costs over $2100. I don’t make any money at this show until I’ve sold that much.

Even then, every item I sell has a cost. Professional printing, cellophane sleeves, backer boards, artist bios and shipping are deducted from each print sale before there is a profit—the same for other products.

But a show like this one is well worth the investment.

“What’s new this year?” is something I hear a lot at Expo.

I’m always painting new images, so I invite people to scan the walls and flip through the bins because that’s the best way to discover the latest pieces, and sometimes they’ll find one they didn’t see last time.

But with quite a few new poster prints this year, here they are. They’re each hand-signed, and 11”X14” which includes the white border. It’s an easy to find size at most stores that sell frames. The title, website and signature stamp are not on the actual print.  The following paintings were not available at last year’s Expo.


While the Tarantula and Angry Bear might not appeal to everybody, I ordered those prints specifically for this event. If there’s an audience for these paintings, it will be at The Calgary Expo. I’m looking forward to the reaction, as I like both pieces.
For many of my paintings, it takes some settling time after I complete them before I know if I really like them. Of these most recent paintings, I realized that Bugle Boy, my painting of a bull elk, might be a personal favourite. I don’t know if it’s the texture I painted in his rack, the personality or the colour, but I loved seeing this piece in print, and I hadn’t expected that.

It’ll be interesting to see if it resonates with anybody else.

I’ve only got a few canvas prints this year, but a couple of dozen matte metal in 12”X16” and 18”X24”. Because I already had a nice selection of those in my inventory, I only ordered five new ones on 12”X16” metal. I can, however, custom order any of my paintings on metal or canvas at any time, in a variety of sizes.

I’m a much better painter than photographer, so the print colour, clarity and detail are always much better in person than in photos. Here are the new 12″X16″ metal prints, ready to hang.
Many people buy four-day passes for this show, but others come for only one day. Saturday is the leader when it comes to crowd volume and sales. All four days are usually good, but I’m trying out some daily specials for the other three this year.

DAILY SPECIALS
Thursday:  A free high-quality vinyl sticker with every print purchase.
Friday:  $20 OFF any matte metal or canvas print.
Sunday:  A free gift with purchase of $25 or more.

Of course, if you’re a repeat customer, you can mention any of these specials on any day of the show, and I’ll happily reward your loyalty.

If you’ve been in my booth before, there’s an excellent chance I’ll remember you. I’m great with faces but not so much with names. So please stop by and say Hello, and (re)introduce yourself, especially if you’re a subscriber to A Wilder View and we’ve never met. I always love to say Thank You in person.

Cheers,
Patrick

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Another Calgary Expo

If you’ve followed my work for a long time (hey, thank you!), you’ll know how much I look forward to the Calgary Expo each year. This year, it’s happening from April 27th to 30th. With the Wednesday setup day, that’s a five day event for me.

Like everything else, the pandemic knocked the event on its ass, but they’ve recovered well. Last year’s Expo had some hiccups, but once it got started, I had a great time. People were thrilled to be out and about again.

It was also my best year of sales, which certainly didn’t hurt.

I received my booth assignment last week. For my eighth year as a Calgary Expo vendor, I’ll be in Hall C, Booth 522. While still in the Retail section, it’ll be my first year outside of the main hall.

In my first few years, I had a Small Press table. That’s when Artist Alley and retailers were all in the same area. But the show kept getting bigger. So they eventually eliminated Small Press and moved Artist Alley to a different building. That year, I upgraded to a full-size booth to remain in the Retail section.

People have often asked me why I’m not in Artist Alley. It’s a section at most Comic-Cons where new artists can afford to book a table at a big event to sell their prints and other items. But that section hosts many established artists and comic art guests, too.

Despite the higher cost, I stayed in the retail section for several reasons.

First, I wanted lights in my booth; power was not an option in Artist Alley. I don’t know if that has changed, but you can’t rely on any venue to have consistent and bright overhead lighting. I put a lot of work into my art’s detail, colour and printing, and I want direct lighting to showcase that. Power is an added fee, but well worth it.

The second reason I wanted to stay in the retail section was that the booth space and aisles are bigger. Artist Alley is packed tight with vendor tables, not booths. I like having an open area in my booth where people can step out of the crowded aisles. They can look at the art, flip through the prints, and ask questions without being bumped and jostled.
I redesigned my booth last year and it worked so well for me, that I’m making no changes, except that I have invested in new lighting this year. As there was a pillar behind me, rather than another booth, I was able to expand a couple of feet. But I’ve got vendors right up against me on both sides this year, so I’ll have to stick to my 10’x10’ footprint.

I was initially disappointed that I’m not in the main hall this year, but to be fair, I don’t yet know if it matters. I booked a single corner booth and with this year’s new layout, it seems the main room only has six available. Every other corner is either a double or quadruple booth. It does say on the rebooking application that Single corner booths are not guaranteed.

Last year, there were noticeable gaps where more retail booths could have fit. This year, there are more retailers in the main hall, many with double booths.

Hall C was an open area Community and Family zone in 2022. This year, the same area houses 73 new retail booths, including mine.

It’s a much bigger show.

If I weren’t selling my artwork there, I’d still attend the Calgary Expo because it’s a lot of fun. People from all walks of life can be themselves in this festival atmosphere. Families attend this event together, and I honestly don’t know who enjoys it more, the adults or the kids.

Aside from the much smaller version I attended in 2021, it’s been ten years since I’ve been able to walk the show or enjoy the events, talks, and displays. I might get a half hour each day before the show opens to quickly wander the booths, but it’s not enough. I didn’t even make it to the Big Four building last year to check out Artist Alley.

So, when I got my booth assignment, I emailed people I know who come to the Expo every year and are more familiar with the different areas. These two couples are among my favourite supporters and collectors, the people I love seeing each year at this event. They’ve also become friends and generously stop by the booth several times to chat and watch my booth if I need a quick bathroom break.

I asked them what they thought of my new location. Both replied that the Main Stage in that hall is busy all day with panels and talks, and there’s likely to be plenty of regular traffic with the new addition of so many booths.

I went into last year’s event with low expectations. With the pandemic winding down but still active, I didn’t know if people would even attend a crowded indoor venue. But they did, some in masks, most without, though I know several people who tested positive for COVID immediately after Expo.

I had considered emailing the organizers asking for a booth in the main hall should anybody cancel, but I decided not to give in to fear. The bottom line is that I have no idea if it will be better or worse than my previous spots. It might be a prime location. Each year, I’m fortunate to know more people familiar with my work. Rather than rely on their stumbling across my booth, they actively seek me out. So I can always count on seeing my regular customers.

As for the prep, this has been my easiest year. I keep a detailed spreadsheet of sales records from each event. I know which prints, magnets, coasters, and stickers sell best and how many I need to order each year. Of course, I bring extra in case I have an exceptional year, and any new prints are always a gamble as I don’t yet know which will be popular. The Calgary Expo is a great proving ground for the latest paintings.

Everything I’ve ordered has arrived, and I’ve been busy signing and packaging prints, but I have a lot of experience with this show, so it’s low-stress this year.

Many of my subscribers are Expo veterans, and I look forward to seeing you all again. Even if you don’t add to your collections this year, please stop by and say Hello. You’re the main reason I enjoy this show.

I’ll have another update soon, including a feature on the brand-new prints I’m launching at this year’s Expo.

.

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Tarantula

One evening when Shonna and I were first dating, we watched the fun comedy horror movie Arachnophobia with her mom and stepfather. The movie over, I sat in front of the TV to rewind and remove the rented VHS tape. Yes, it was a long, long time ago.

With my back to the room, I didn’t notice Shonna’s cat, Princess, walking up behind me, looking for attention. After two hours of spiders on the brain, I jumped when her whiskers touched my bare arm. To this day, Shonna swears I levitated. Her late stepfather Ivar was crying from laughing so hard, and the cat looked at me as if to say, “what’s your problem?”

Spiders. They certainly push the phobia button for many people, including me.

Multiple legs propel them at seemingly impossible speeds as they find their way under shirt collars or up pant legs. They lie in wait, between sheets and sleeping bags, hiding in dark corners and crevices, waiting to sink their dagger-like fangs into our flesh and inject their killer poison. Or worse, they can’t wait to lay their eggs in our ears.

At least, that’s the nightmare we imagine.

Reality is a lot less frightening, though not for them. Many households have a designated spider killer. But, like most natural creatures, they have much more to fear from us than we from them.

Spiders are fascinating creatures. They keep more invasive insect species in check, including aphids and caterpillars that can decimate crops. They help control the populations of other insects that spread disease.

According to the Boston Children’s Hospital, “It is estimated that less than three deaths per year occur from spider bites. However, most victims are children. Most of the 20,000 species of spiders found in the United States are poisonous, but their fangs are too short or too fragile to break through human skin. The bites of most spiders cause only minor, local reactions.”

Mosquitoes kill a million people each year. While they’re annoying, we hardly fear them to the extent we do spiders. The bite from a tarantula is comparable to a bee sting in both pain and repercussions. If you’re not allergic, it’s unlikely even to make you sick.

The other day, Shonna came home from work and mentioned she’d seen a little spider on the wall inside our front door and wondered what had happened to it. I had seen the same spider earlier in the day and told her it was too cold to put it outside, so I left it alone. It was likely still in the house somewhere. Yet, miraculously, we both keep waking up each morning. Surely we should be dead by now.

For many of us, our first reaction is revulsion and shivers. But, just like with every other animal that scares me (BEARS!), knowledge rarely cancels out irrational fear.

In the fall of 2021, the Calgary Expo had a much smaller mid-pandemic version of the event. Like it was for many people, it had been a financially challenging year, and I didn’t think paying for a booth would be worth the investment, given the reduced attendance.

As a vendor, I usually only have a limited time to look around if I arrive early each day before the doors open. So, it was fun to buy a ticket and attend the event with my buddy, Derek, who brought along his daughter and her friend.

For a small fee, I had the opportunity to hold a tarantula. Of course, I had visions of this hairy little beast running up my arm and sinking its fangs into my neck (why my neck?!) or crawling across my face (OK, that one comes from Aliens), but I knew that in the real world, I had little to fear.

Once in my hands, I was amazed at how light she was. They’re quite fragile, so I knew the spider would die if I dropped it. Suddenly, my biggest concern was not to hurt this delicate creature, and I loved the experience, one I would repeat without hesitation.
Derek took some photos for me, and I’ve wanted to paint this tarantula ever since, though I doubt it will be a popular print. I just wanted to try it.

But how would I make this hairy little nightmare appealing? I know it’s possible because animator Joshua Slice did it several years ago when he created Lucas the Spider, a character based on a Jumping Spider.

As an aside, those two words together are terrifying for anybody with even a little arachnophobia.

Lucas the Spider is adorable and became a series of animated shorts and eventually a show on the Cartoon Network. However, a large part of his appeal was his movements, toddler’s voice and that he blinks. I wasn’t sure I’d be able to achieve any connection with a painting.

A tarantula’s mouth is on the underside of its body, so I couldn’t very well have it smiling. The character had to be in the eyes. But with no eyelids or bone structure to help with expression, I wasn’t sure if any personality would appear.

And yet, the natural features below his eyes suggested a moustache and maybe the illusion of a mouth. Humans are geared to see patterns. It’s called Pareidolia, just one of the weird ways our brains are wired. It’s why we see shapes in clouds, the man in the moon, or a religious figure in a grilled cheese sandwich. It’s suspected to be tied to survival and recognizing environmental threats.

I didn’t see the imagined face in this spider until the last few hours, but once I did, I couldn’t unsee it.

I showed the finished painting to Shonna yesterday morning, convinced she wouldn’t like it. But the first thing she said was, “he’s cute.”

I wonder if anyone else will feel the same way.